Summary
Overview
Work History
Education
Skills
Timeline
Generic
PURUSHOTHAM SHANKAR

PURUSHOTHAM SHANKAR

Tendering And Business Development Executive
Bangalore

Summary

Experienced professional with expertise in tender management, marketing, and business operations, skilled in handling end-to-end bid processes and cross-functional coordination. Proficient in using CRM systems and AI tools to drive marketing efficiency, lead generation, and data-driven decision-making. Strong background in operations, production planning, and administrative management with a focus on improving processes and achieving business goals.

Overview

12
12
years of professional experience
5
5
Languages

Work History

Tender / Bid Marketing Executive

Sinewave Generators PVT.LTD
01.2023 - Current
  • Developed and implemented long-term marketing strategies aligned with overall business and tendering goals, leveraging CRM systems and AI-driven insights to enhance decision-making and performance.
  • Led and managed the marketing team by providing clear direction, mentoring, and performance guidance, while encouraging the adoption of AI tools and automation to improve efficiency and output quality.
  • Spearheaded the creation of marketing collateral, including brochures, flyers, and banners, using AI-powered design and content tools to ensure consistency and faster turnaround.
  • Utilized CRM platforms to track customer interactions, manage leads, and support tender opportunities, ensuring a structured and data-driven approach to client engagement.
  • Gathered and analyzed customer feedback through AI analytics tools, transforming data into actionable insights to refine marketing strategies and improve customer experience.
  • Maintained and optimized customer databases within CRM systems, ensuring data accuracy, segmentation, and effective communication workflows.
  • Prepared and presented detailed reports to senior marketing leadership, incorporating AI-based reporting and forecasting tools to track campaign performance, budgets, and sales targets.

Administration & R&D Coordination

Jawaharlal Nehru Centre for Advanced Scientific Research
01.2021 - 03.2023
  • Oversaw administrative operations, ensuring smooth functioning across departments, including coordination with R&D teams and academic units.
  • Managed and maintained sensitive data related to PhD faculty, departmental records, and salary structures, ensuring accuracy, confidentiality, and compliance with organizational policies.
  • Provided comprehensive administrative support to senior executives and department heads, handling cross-functional coordination and priority tasks efficiently.
  • Prepared agendas, recorded meeting minutes, and created detailed summaries for leadership and R&D review meetings to support informed decision-making.
  • Tracked office and departmental expenses, processed invoices and purchase orders, and managed budget allocations to ensure financial accountability.

Marketing, Production Planning & Operation

Ponni Food Products
10.2018 - 12.2020
  • Planned and executed production schedules based on demand forecasts, orders, and inventory levels to ensure timely delivery.
  • Coordinated with the Sales, Procurement, and Inventory teams to ensure a smooth workflow and material availability.
  • Monitored production performance and workforce efficiency, providing feedback and training to improve productivity and quality.
  • Analyzed production data to identify bottlenecks and implement process improvements for better efficiency.
  • Managed inventory levels to balance supply and demand, reducing excess stock and shortages.
  • Ensured compliance with safety standards and quality requirements, while minimizing operational costs.

Executive Projects

Pushpak Products Pvt. Ltd.
08.2014 - 05.2017
  • Led end-to-end tender management, including identification, documentation, submission, and follow-ups, ensuring compliance with all technical and commercial requirements.
  • Managed multiple projects simultaneously, ensuring timely execution, coordination across teams, and alignment with client and organizational goals.
  • Conducted in-depth web research and market analysis to identify new business opportunities, competitor insights, and upcoming tenders.
  • Collaborated with marketing teams to develop compelling proposals, presentations, and supporting materials to strengthen tender submissions.
  • Managed budgets for large-scale projects, ensuring optimal utilization of resources, while maintaining cost efficiency and profitability.
  • Coordinated with cross-functional departments (finance, procurement, operations) to gather necessary inputs for accurate and competitive bid submissions.
  • Monitored project progress and tender pipelines, providing regular updates and reports to senior management.
  • Ensured all tender documents were accurate, compliant, and submitted within deadlines, minimizing risks of disqualification.
  • Built and maintained strong relationships with clients, vendors, and stakeholders to support successful project execution and future opportunities.
  • Utilized digital tools, CRM systems, and data analysis techniques to track leads, manage tender pipelines, and improve win rates.

Education

Pre-University College -

Rural Institute Of Open Schooling
Bangalore
04.2001 -

High School Diploma -

C M National School
Bangalore
04.2001 -

Skills

Tender & Bid Management

Marketing Strategies

CRM and AI Tools

Market Research

Supplier relationship management

Time management abilities

Teamwork and communication

Problem-solving

Timeline

Tender / Bid Marketing Executive

Sinewave Generators PVT.LTD
01.2023 - Current

Administration & R&D Coordination

Jawaharlal Nehru Centre for Advanced Scientific Research
01.2021 - 03.2023

Marketing, Production Planning & Operation

Ponni Food Products
10.2018 - 12.2020

Executive Projects

Pushpak Products Pvt. Ltd.
08.2014 - 05.2017

Pre-University College -

Rural Institute Of Open Schooling
04.2001 -

High School Diploma -

C M National School
04.2001 -
PURUSHOTHAM SHANKARTendering And Business Development Executive