Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Key Salesforce Project Experience
Affiliations
Software
Awards & Accolades
Timeline
Hi, I’m

RAHUL S SALUNKHE

Enterprise Architect (Digital Transformation)
Mumbai
RAHUL S SALUNKHE

Summary

  • Results-driven professional with a proven track record in steering and overseeing over 40 transformative programs, showcasing adeptness in Program Management, Project Management & Delivery Managementacross varied industries and global landscapes.
  • Demonstrated elevated level of proficiency in spearheading the conception and execution of a DOT Compliance Programfor Reliance Jio Partner Network within a demanding two-month timeframe, underscoring exceptional project management and solution architecture acumen.
  • Presently entrusted with the responsibility of leading enterprise architecture initiatives for Telecom, Retail, and Payment Bank divisions at Reliance Jio, renowned for crafting innovative & user-friendly solutions, orchestrating intricate integrations in XRM domain.
  • Illustrated profound competence in ensuring delivery of high quality services to support client’s / stakeholder business needs spanned globally; achieved continued high client satisfaction from all operational users as per Global Customer Satisfaction Index.
  • Innate excellence in administering various IT Infrastructure Programs via program governance processes; developing relationship with business stakeholders and culturally diverse leadership teams; presenting changes, issues, risks & contingency plans to balance program/project resources
  • Incisive acumen in mapping client’s business requirements & translating these requirements into functional specifications, custom solutions based at Cloud & Traditional Infrastructureas per defined SLAs.
  • Pioneered in Service Delivery Management, including leading project teams, rectifying reliability issues, monitoring progress, tracking KPIs, and managing budgets.Top of Form
  • People Leader, successfully led and motivated teams in cross-cultural environment towards growth and success; created a clear & compelling view of future through coaching and execution.

Overview

18
years of professional experience
12
Certifications

Work History

Jio Platforms Ltd.

Lead Enterprise Architect
03.2021 - Current

Job overview

  • Designed and implemented multi-org Salesforce architecture with Sales Cloud, Service Cloud, Experience Cloud, and Marketing Cloud for B2B, B2C, and Partner operations.
  • Developed end-to-end Lead-to-Cash process including Lead Management, Opportunity Stages, Custom Quote Generation, and Automated Workflows.
  • Created scalable Experience Cloud portals for Partner Onboarding, Incentive Tracking, Commission Management, and FC&A dashboards.
  • Integrated Salesforce with SAP, Tibco, Oracle, and legacy systems using REST APIs, MuleSoft, Tibco EMS, and ETL tools.
  • Migrated legacy CRM to Salesforce Lightning – custom Lightning components (LWC), Flows, Dynamic Forms, and Apex Triggers.
  • Led Salesforce DevOps implementation using Copado, GitHub, and Azure Pipelines.
  • Architected AI-driven Lead Scoring & Recommendation Engine using Einstein Prediction Builder and 3rd-party platforms.
  • Created Custom Permission Sets, Role Hierarchy, Sharing Rules, and Field-Level Security across verticals.
  • Introduced Salesforce Shield for encryption, audit trails, and data protection for Payment Bank services.
  • Developed Dashboards in Lightning Experience, Reports with cross filters, joined reports, and embedded Tableau visuals.
  • Delivered successful enterprise-wide digital transformations, modernizing legacy systems for improved user experience.

Reliance Projects

Lead Solution Architect
09.2019 - 03.2021

Job overview

  • Self-motivated, with a strong sense of personal responsibility.
  • Excellent communication skills, both verbal and written.
  • Proven ability to learn quickly and adapt to new situations.
  • Skilled at working independently and collaboratively in a team environment.

Reliance Jio Infocomm

Program Manager
12.2015 - 09.2019

Job overview

  • Managed cross-functional teams for successful project completion within deadlines and budgets.
  • Managed multiple strategic projects with numerous sub-projects or workstreams.
  • Collaborated with business leadership to set priorities based on business needs, resource capacity and risk exposure.
  • Established strong relationships with key stakeholders, ensuring support for program initiatives.

NDS Global

Practice Head (CRM & ERP)
06.2010 - 12.2015

Job overview

  • Directly reported to the Global Delivery Head, steering multifaceted enterprise CRM & PRM programs for key clients.
  • Orchestrated requirement gathering and analysis sessions, catering to clients in the Manufacturing, Retail, and Financial Services sectors.
  • Applied MS SureStep Methodology to meticulously design CRM & PRM solutions, ensuring a seamless and efficient implementation process.
  • Developed intricate integration solutions, connecting CRM and PRM Systems with portals, ERPs, Tri-party systems, other group CRMs, BI systems, Channel Systems, Social Media, Mobile Apps, etc.
  • Managed projects & programs related to CRM, PRM, Customer Onboarding, Lead Management, Sales & Distribution & Pricing Management.
  • Implemented Agile Scrum Management practices, collaborating with clients to manage Product Backlog, Sprint Planning, and overseeing the end-to-end delivery of solutions, from design and development to QA and deployment.
  • Led Client Relationship Management efforts, involving the analysis of RFPs, creation of proposals, and other pre-sales documentation. Conducted impactful client demos and maintained continuous client engagements.
  • Navigated strategic initiatives with finesse, ensuring the seamless delivery of projects and fostering robust client relationships across diverse industries and global landscapes.

Ambit

Senior Consultant (XRM)
12.2008 - 06.2010

Job overview

  • Led the comprehensive CRM implementation for the entire Tata Capital Group, encompassing eight TCL Group companies. This initiative involved centralizing sales, marketing, and service processes on a unified CRM platform.
  • Facilitated a Single View of Customer (SVC) by connecting the CRM system with CTI, SMS Gateway (Air-to-Web), Email Manager, Sage E-marketing, Websites, Data-warehouse, and Source Systems. The outcome resulted in each group company deriving benefits and synergies from the consolidated approach.
  • Undertook major CRM and PRM implementations for prominent entities such as NCDEX, MCX, Financial Technologies, and Saint Gobain. These projects involved deploying robust solutions tailored to the specific needs of each client, contributing to their operational excellence.
  • Played a pivotal role in steering critical programs, fostering seamless integrations, and ensuring the successful implementation of ERP and CRM solutions for key clients.

HDFC Bank

Deputy Manager (BI)
01.2008 - 01.2009

Job overview

  • Oversaw implementation & operations of a customer scorecard system, resulting in a 28% increase in lead conversion rate in four months.
  • Developed key scorecards, including Credit Card fraud, Behavioral Score, Application Score, Recovery Scorecard, Cross Sell Scorecard, Insurance Scorecards, Personal Loan Scorecards, and more.
  • Managed the DNC, DND, DNE project, reducing DND-related public grievances by 90%.

Siemens IT Solutions

Associate Consultant (SCM)
01.2007 - 01.2008

Job overview

  • Implemented a Customer Satisfaction (CSAT) module at Colonial Bank, introducing features such as Auto Priority, Auto Assignment, Service Calendar, SLA tracking, and Employee CRM Performance Management.
  • Executed Web Campaigns Effectiveness Analysis, monitoring and updating client websites, web banners, and web page contents while reporting internet customer behavior trends using Google Analytics.
  • Contributed to the development of MIH (Marketing Information Hive), consolidating consumer master and transactional data, marketing channels data, campaigns data, competitor product information, etc.

Education

Welingkar Institute of Management

MBA from E-Business
01-2007

Mumbai University

Bachelor of Engineering from Computer Science

IIT Bombay

MDP (Supply Chain Mgmt)

University of Kentucky

MDP (CRM & Enterprise Architecture)

PMI
Pennsylvania, USA

PMP
04.2001

Chequmate Infotech
Mumbai, India

Certification - BFSI
04.2001

AMFI
Mumbai, India

AMFI (Mutual Funds Certificate)
04.2001

IRDA
Mumbai, India

Insurance Regulation & Development
04.2001

NSDL
Mumbai, India

Certificate in Financial Markets
04.2001

Skills

Salesforce Solution & Technical Architecture

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Certification

Salesforce Certified: Sales Cloud Consultant

Accomplishments

  • Built and rolled out Salesforce Partner Community Portal for 2.2M users across India in 60 days.
  • Automated cross-sell/upsell with Einstein Next Best Action recommendations.
  • Reduced Customer/Partner Onboarding time by 50% via Flow Orchestration and OmniStudio.
  • Achieved 75% adoption rate for custom FOS 360 Mobile App using Salesforce Mobile SDK + LWC.
  • Delivered Salesforce-integrated Financial Profiling System, enabling quote-to-bind journeys for B2B.
  • Migrated 10+ CRM systems to Salesforce with minimal downtime using SFDX, Workbench & ETL Scripts.

Key Salesforce Project Experience

Salesforce Program Architect & Delivery Manager, Reliance Jio Platforms Ltd, Designed and implemented multi-org Salesforce architecture with Sales Cloud, Service Cloud, Experience Cloud, and Marketing Cloud for B2B, B2C, and Partner operations., Developed end-to-end Lead-to-Cash process including Lead Management, Opportunity Stages, Custom Quote Generation, and Automated Workflows., Created scalable Experience Cloud portals for Partner Onboarding, Incentive Tracking, Commission Management, and FC&A dashboards., Integrated Salesforce with SAP, Tibco, Oracle, and legacy systems using REST APIs, MuleSoft, Tibco EMS, and ETL tools., Migrated legacy CRM to Salesforce Lightning – custom Lightning components (LWC), Flows, Dynamic Forms, and Apex Triggers., Led Salesforce DevOps implementation using Copado, GitHub, and Azure Pipelines., Architected AI-driven Lead Scoring & Recommendation Engine using Einstein Prediction Builder and 3rd-party platforms., Created Custom Permission Sets, Role Hierarchy, Sharing Rules, and Field-Level Security across verticals., Introduced Salesforce Shield for encryption, audit trails, and data protection for Payment Bank services., Developed Dashboards in Lightning Experience, Reports with cross filters, joined reports, and embedded Tableau visuals.

Affiliations

15+ CRM Certifications - Microsoft Dynamics CRM, AX, Surestep, Salesforce

PMP – Project Management Professional, PMI

IT Planning – ITIL (Service Mgmt), TOGAF (Enterprise Architecture)

Financial Certifications: MBA Duel Specialization in Banking & Finance, IRDA (Insurance), AMFI (Mutual Funds), NSE (National Stock Market Certifications)

Software

Sales/Marketing/Customer Service (CRM): Salesforcecom (SFDC) SAP CRM MS Dynamics CRM Talisma CRMNext SAGE CRM & SAGE Saleslogix PRM

ERP: SAP Dynamics 365 i2 SCM

POS Systems: RRPOS Jio POS POS Lite

Awards & Accolades

  • Designed and executed a DOT Compliance Program for the entire Reliance Jio Partner Network, comprising 22 lakh partners across India, within a challenging two-month timeframe.
  • Revolutionized the incentives and commission management landscape by creating a flexible, granular-level, multi-channel program with instant partner gratification through Online Commission Payments.
  • Pioneered an AI-enabled Lead Management Program, managing leads through platforms like WhatsApp, Social Media, Third-Party Aggregators, Cross-Sale Applications, and Lead Generation Platforms.
  • Successfully delivered user-friendly POS solutions to a diverse range of partners, including Rural partners, Hawkers, Technicians, Home delivery agents, and Neighborhood groups.
  • Established a Community Club program, linking partners and customers to foster customer loyalty and enhance customer service.
  • Designed strategic solutions for Partner FC&A, Payments, and Tax, enhancing compliance, ease of payments, and clawback processes.
  • Developed various Performance/Earning Dashboards and Reports, providing valuable insights to partners and empowering them to track their earnings and performance effectively.
  • Implemented a Customer Scorecard for customer segmentation, resulting in a 28% increase in lead conversion within four months.
  • Successfully implemented the FOS/Agent Mobile 360 App, achieving an impressive user adoption rate of 75% within two months, facilitating LMS, Financial Profiling & Advisory, Quote/Premium Calculation, and Onboarding.
  • Spearheaded innovative projects such as Customer Delight Calling (18% increase in web lead conversion in three months), Non-smartphone based Mobile LMS, Event-Based Marketing, and Sales Person GPS Tracking.
  • Designed the strategy and process for a group-level customer 360, fostering the vision of "One Business Group – One Customer."
  • Implemented measures that significantly reduced Customer and Partner onboarding time by up to 50% and minimized inter-team waiting times between Sales, Service, Product, Underwriting, and Renewals teams.
  • Enabled seamless agent, broker, and dealer collaboration, commissions management, cross/up-sell management, and integrated large document management systems with CRM & PRMs for quicker onboarding, product issuance, and servicing.
  • Possess a rich experience of successfully managing 10+ large system migrations and upgrades while preserving existing functionalities.
  • Successfully implemented the Complex Dynamic Pricing – "Athena" system, contributing to a remarkable revenue increase of 10-15%.
  • Acknowledged & honored with awards and accolades across organizations and clients for outstanding contributions and achievements.

Timeline

Lead Enterprise Architect

Jio Platforms Ltd.
03.2021 - Current

Lead Solution Architect

Reliance Projects
09.2019 - 03.2021

Program Manager

Reliance Jio Infocomm
12.2015 - 09.2019

Practice Head (CRM & ERP)

NDS Global
06.2010 - 12.2015

Senior Consultant (XRM)

Ambit
12.2008 - 06.2010

Deputy Manager (BI)

HDFC Bank
01.2008 - 01.2009

Associate Consultant (SCM)

Siemens IT Solutions
01.2007 - 01.2008

PMI

PMP
04.2001

Chequmate Infotech

Certification - BFSI
04.2001

AMFI

AMFI (Mutual Funds Certificate)
04.2001

IRDA

Insurance Regulation & Development
04.2001

NSDL

Certificate in Financial Markets
04.2001

Welingkar Institute of Management

MBA from E-Business

Mumbai University

Bachelor of Engineering from Computer Science

IIT Bombay

MDP (Supply Chain Mgmt)

University of Kentucky

MDP (CRM & Enterprise Architecture)
RAHUL S SALUNKHEEnterprise Architect (Digital Transformation)