Summary
Overview
Work History
Education
Skills
Extracurricular Achievements
Projects And Certifications
Positions Of Responsibility
Timeline
Generic
RAJAT JOSHI

RAJAT JOSHI

Mumbai

Summary

Dynamic Business Development & Digital Analyst with a proven track record at Skima.ai, enhancing email marketing strategies and data validation processes, leading to a 65% increase in contact retention. Expert in big data analytics and customer segmentation, with exceptional skills in cross-functional collaboration and client engagement.

Overview

3
3
years of professional experience

Work History

Business Development & Digital Analyst

Skima.ai
05.2024 - 09.2024
  • Conduct extensive market research to identify the ideal customer profile (ICP) using linked-in sales navigator and apollo.io
  • (Geography: Middle East, United Kingdom, USA, India)
  • Perform a comprehensive gap analysis of Skima.ai's email marketing and data verification processes, identifying the need for more accurate data validation and more robust email marketing capabilities
  • Provide insights on the impact of personalized follow-up email sequences, highlighting their role in increasing engagement and refining calling sequences
  • Understand the use of the SaaS (software as a service) product Skima is offering to give an enhanced demo experience to the client/customer
  • Analyzed and segmented the Ideal Customer Profile (ICP) based on industry type, company size, and geography
  • Analyzed various tools and recommended ‘Reoon’ for email verification, resulting in a 65% increase in the retention of safe and valid contacts, and NETCORE for enhanced email marketing, enabling better segmentation, A/B testing, and personalized follow-up strategies
  • Managed data acquisition and cleaning processes, including scraping and verifying contact information to keep track of every profile and generate reports daily
  • Voluntarily chose to do B2B client calls post-4 PM as part of cross-functional collaboration, enhancing client engagement and contributing to business development

SCM Intern

Spencer’s
02.2022 - 07.2022
  • Worked in inbound operations: used to make GRN(Goods receipt note) after checking the manufacturing, expiry, and best-before date
  • Tallied physical count of stock with purchase order and invoice copy
  • Worked in outbound operation: the dispatches of the product were assured whether the right product and right quantity were sent to respective stores or not

Education

PGDM - BUSINESS ANALYTICS

N. L. Dalmia Institute of Management Studies & Research
01.2025

Skills

  • Customer segmentation
  • Data integration
  • Big data analytics
  • Data cleaning
  • Data management
  • Google analytics
  • Digital marketing strategy
  • A and B testing
  • Advanced Excel
  • User experience analysis
  • CRM analytics
  • SQL and databases

Extracurricular Achievements

Basketball, National Level Basketball player (72nd National Basketball Championship), 05/20

Projects And Certifications

Commonwealth Bank Data science job simulation: Data Aggregation and analysis, Data anonymization, Proposed data analysis approaches and Designing a database., 

CBRE Commercial Real Estate: gained insights into real estate fund data collection, validation, and analysis processes

Storytelling with data: Utilized Power BI to create a comprehensive dashboard focused on real estate fund performance, 

Microsoft Excel:- Excel from beginner to advanced level. 

Workshop: ChatGPT and AI Hacks with MS Office

Bloomberg Market Concepts

Positions Of Responsibility

  • Metrix (BA Committee), Accountable for making and designing of the upcoming magazine 'Shunya 2.0'., 05/24
  • Captain of team Uttarakhand, Successfully led my team in the 72nd National Basketball Championship held in Patna, Bihar., 05/20

Timeline

Business Development & Digital Analyst

Skima.ai
05.2024 - 09.2024

SCM Intern

Spencer’s
02.2022 - 07.2022

PGDM - BUSINESS ANALYTICS

N. L. Dalmia Institute of Management Studies & Research

Similar Profiles

CREATE PROFILE
RAJAT JOSHI