Summary
Overview
Work History
Education
Skills
Timeline
Generic

Rakesh Shah

Sr. Product Manager
Kandivali (East)

Summary

My journey began as a Front-End Developer to become a Senior Product Manager. My forte has been building a product from the ideation stage to development, and launch to post-launch support. Ensure products meet high standards of quality, performance, and seamless user experience.

Overview

24
24
years of professional experience
2015
2015
years of post-secondary education
4
4
Languages

Work History

Sr. Product Manager

Retailio
Mumbai
08.2017 - Current

Retailio is India’s fastest-growing B2B ordering & Payment platform connecting pharma retailers with their distributors seamlessly.

Build multiple products from the ideation stage to development, and launch to post-launch support. Retailer web/app, Salesman web/app, distributor panel, and Distributor palace to manufacture a web platform, MR Saaathi, with a strong supporting panel.

Work Profile:

  • Preparing short-term and long-term roadmaps of the products/features
  • Thought analytical, finding hidden patterns, and understanding user behaviour and planning action
  • Simplifying the Retailer and Distributor onboarding journey
  • Develop and drive roadmaps, feature prioritization, and product planning based on Business, operational feedback, and competitive analysis.
  • Coordination with the design and engineering team to ensure delivery of intuitive, high-quality, and scalable products
  • Collaborate with the OPS, Sales, and Marketing teams on product adoption and RIO growth
  • Implement product metrics and analytics to measure success, improve product performance, and inform decision-making
  • Create a framework for 3rd party integration for ERP Partner and Tech Retailers integration

Achievement:

  • Part of the entire journey, from zero to 12,500 distributors and 4.5 lack active retailers
  • Start performance of 2019 and 2020
  • Integrated 54 pharma ERPs with Retailio
  • Part of the 38 ERP migration, with a zero business loss strategy
  • The pharma B2B industry was completely offline, convert it into online ordering and payment

Sr. Manager - Product & UX Design

Vivaconnect Pvt. ltd.
Mumbai
05.2013 - 07.2017

Vivaconnect product, Done Solution, India's first ever platform for the food & beverage industry to get orders through an online platform, like web and mobile app, and a call center.

With a single-handed design and build, the Done platform, from the ideation stage to development, with multiple ordering platforms with seamless user experiences (Call Center, Web & Android app). The 350+ Restaurant and food chain was part of the Done platform. Fassos and Box8 were the first customers

Work profile:

  • Define and drive the overall product strategy, vision, and roadmap to align with company goals and market opportunities
  • Conceptualizing New Products features
  • Managing the Design, Tech, and Support team with weekly & monthly sprint planning
  • Work with the engineering, operations, and sales teams to continuously monitor and improve the success rates
  • Managing and mentoring a team of in-house designers, as well as the development process
  • Creating a Framework for onboarding a new restaurant with a Web and mobile app

Achievement:

  • Shining Star Award, Year: 2013-14
  • Rising Star Award, Year: 2014-15
  • Super Star Award, Year: 2016-17

Sr UX & UI Designer

MISMO Solutions
Mumbai
07.2012 - 05.2013

MISMO Solutions provides an online education platform. The Platform produces short video lessons and includes supplementary practice exercises and materials for educators.

Work profile:

  • Research & Analysis on the current Interactive Education System and different users
  • Design product flow and roadmaps
  • Take an Active part in brainstorming sessions with stockholders
  • Creating page layouts, Conceptual Design, High/Low Fidelity Prototyping for web

Sr. Consultant - UX & UI Designer

Sunera Technologies
06.2011 - 06.2012

India’s first-ever system of its kind, which gives multiple benefits to the Brand Owners/Manufacturers and is widely accepted across the globe. It is an integrated system that protects both Consumer & Brand owners against counterfeiting and facilitates the manufacturer to track & visibility the system.


Work profile:

  • Being a leading Designer and Innovator in the field of GUI and User Experience with expertise in Web Apps, Desktop Applications, Mobile Applications, and Print Collaterals
  • eSeal - UX, UI - Designs for Web, iPhone, Android, Desktop
  • Research & Analysis of Brand Owners/Manufacturers' processes and issues
  • A different way of engaging and building Faith with Brand Owners, manufacturers, and consumers into the system
  • Conducting Internal Design Reviews & Quality checks
  • Stormare application – UX & UI Design for iPhone

iPhone apps for grocery list/recipe/coupon system for Walmart and PCP

Sr. Developer cum Designer

Directi Internet solution
03.2005 - 06.2011

Directi is a leading Multinational Organization that caters to Internet products that build Innovative Mass-Market, Web 2.0 products and services used by millions of users worldwide.

Directi has multiple products like OBox, Supersite, BigRock, Logicboxes, ResellerClub, Skenzo, Media, Bigjumbo, Makemysite, Designchef, DomainAdvertising, and Accreditation.


Work profile:

  • Design & Develop web-based UI applications with HTML/CSS/JavaScript
  • Understanding of key design principles, 2.0 Web standard, and implementation
  • Cross-browser compatibility
  • Optimizing web pages for maximum speed and scalability
  • Maintaining brand consistency throughout the design
  • Involved in improving usability testing and improving user experiences
  • Print Work - Coordination with Business Development Team and design, Print work included marketing collaterals like Brochure, One-page Life-late, Big Banner Flex printing


Achievement:

  • Core front-end developer for all Directi web products (OBox, Supersite, BigRock, Logicboxes, ResellerClub, Skenzo, Media, Bigjumbo, Makemysite, Designchef, DomainAdvertising, and Accreditation)
  • Created 150 Sknzo templates within 5 days, received appreciation from the Founders
  • Directi & Sknzo all events, designed marketing collaterals, and for print design received multiple appreciations from the Founders

Web designer

Robocom Business Systems
01.2003 - 02.2005

Robocom Business Systems PVT. LTD. IT, Web Application, Document Imaging, s/w Product &

Applications. GIS, Web/Security/Power Solutions, Multimedia Presentation


Work profile:

● Making a Layout for the Application and front-end development, and a CD flash

presentation. Handling clients and teams

● Designing new websites, Brochures, Interface design, CD cover, Flash Presentation, and

website maintenance

Developer cum Designer

Ceevee soft
07.2001 - 01.2002

Work with the Software development branch as a web designer and Developer, work in HTML, DHTML, JavaScript, Flash, Animation, 3D Max, and Photoshop.

Education

User-Centered Design -

Design Incubator
Mumbai, India
06-2013

High School Diploma -

C-ACT, Pune
Pune, India
05.2001 - 04.2002

Diploma Web Designing -

Arena Multimedia
Mumbai, India
11.2000 - 04.2001

Skills

Wireframe Tools: Slack, Axure, Just in Mind, Balsamiq, Diagrams

Project Management Tools: Jira, Slack, Trello

UI Interface Design Tools: Sketch, Figma

  • Print Tools: Adobe Illustrator

  • Design Tools: Flash, Adobe Photoshop

Timeline

Sr. Product Manager

Retailio
08.2017 - Current

Sr. Manager - Product & UX Design

Vivaconnect Pvt. ltd.
05.2013 - 07.2017

Sr UX & UI Designer

MISMO Solutions
07.2012 - 05.2013

Sr. Consultant - UX & UI Designer

Sunera Technologies
06.2011 - 06.2012

Sr. Developer cum Designer

Directi Internet solution
03.2005 - 06.2011

Web designer

Robocom Business Systems
01.2003 - 02.2005

Developer cum Designer

Ceevee soft
07.2001 - 01.2002

High School Diploma -

C-ACT, Pune
05.2001 - 04.2002

Diploma Web Designing -

Arena Multimedia
11.2000 - 04.2001

User-Centered Design -

Design Incubator
Rakesh ShahSr. Product Manager