Ranita Ray
Summary
- A seasoned writer and editor with 15 years of experience- print and digital media, B2B brand marketing.
- Forte in writing articles, features, technical long and short-form blogs, corporate communication, branded content, website content, ad copies, captions for brands' social media posts and proofreading.
- Proficient at profiling and interviewing celebrated names from different sectors.
- Highly skilled SEO writer with prowess in generating keyword-focused content. Carried out strategic planning, research, and effective SEO strategies to boost website ranking and organic traffic.
Overview
15
15
years of professional experience
Work History
Sr. SEO Writer & Branded Blog Writer
Yellow.ai
11.2023 - Current
- Increased website traffic and brand visibility organically through SEO-optimized long-form and short-form TOFU, MOFU and BOFU blogs, E-Books
- Boosting brand awareness to create MQLs through industry-oriented and brand-aligned SEO content
- Achieved significant organic growth for the brand and worked as a key team player
- Writing scripts for SEO videos
- Editing agency blogs in alignment with the brand's messaging.
Sr. Content Writer & Editor
Slurrp
08.2022 - 06.2023
- Food Enthusiast Content: Chefs' interviews to in-depth research of food history, fun facts about lost recipes to the entry of new trends.
Sr. Features Writer & Assistant Editor
The Times of India
01.2017 - 07.2022
- Write articles for The Times of India, and its special tabloids like Times Interact.
- Write feature articles, reviews, interviews for newly developed brands of Times Group - Coastal Times Magazine, Godavari Times.
- Write engaging copies for marketing and business proposals pitch, develop content for advertising copy.
Assistant Editor
Red magazine
11.2010 - 08.2016
- Interviewing eminent personalities, achievers and budding talents and write articles on them.
- Cover events, coordinate photo shoots and file news.
- Write features on travel, fashion, home décor, art, social issues.
Freelance Features Writer
Bennett Coleman and Co. Ltd. (Times Group)
08.2009 - 06.2014
Education
Master's Degree - Communication and Journalism
Utkal University
01.2007
Skills
- Web Content Writing
- Content Editing
- Press Release Writing
- Cross-Functional Team Collaboration
- Print & Digital Journalism
- Search Engine Optimization (SEO) Writing
Timeline
Sr. SEO Writer & Branded Blog Writer
Yellow.ai
11.2023 - Current
Sr. Content Writer & Editor
Slurrp
08.2022 - 06.2023
Sr. Features Writer & Assistant Editor
The Times of India
01.2017 - 07.2022
Assistant Editor
Red magazine
11.2010 - 08.2016
Freelance Features Writer
Bennett Coleman and Co. Ltd. (Times Group)
08.2009 - 06.2014
Master's Degree - Communication and Journalism
Utkal University
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