Highly creative Marketing Manager with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 20+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.
Overview
22
years of professional experience
Work History
Adept Interiors Private limited
Noida
Head of Marketing and Business Unit Development
03.2003 - Current
Job overview
Assessed marketing copy, art comps and final designs and compared with established specifications.
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
Managed workflow between staff, coordinating documents and creative material distribution by leading a team of 85 personnel.
Coordinated meetings between project members and clients to develop ideas, discuss progress and set goals.
Performed market segmentations, targeting and positioning for each product line.
Executed optimal sales strategies to achieve commercial goals for target market.
BP ERGO Ltd.
New Delhi
Sales Manager
04.2001 - 03.2003
Job overview
Evaluated performance against goals and implemented appropriate development plans.
Used vendor expertise to deliver educational content to sales team.
Led account planning strategy sessions aimed at retaining and acquiring customers and increasing business opportunities.
Targeted and prospected for new business through telemarketing, individual creativity and innovation.
Established and cultivated solid business relationships with new & existing customers.
Closed lucrative sales deals using strong negotiation and persuasion skills.
Education
LAL BAHADUR SHASTRI INSTITUTE OF MANAGEMENT
New Delhi
MBA from Sales And Marketing Education
06-2001
University Overview
Member of Students Council.
Elected to President for Management Grid in 2000.
Associate Member of The Institution of Engineers
Kolkata
Bachelor of Engineering from Mechanical Engineering
05-1999
Skills
P>Market Positioning
P>Budgeting and Allocation
P>Brand development
P>Product development
P>Strategic planning
P>Teambuilding
Timeline
Head of Marketing and Business Unit Development
Adept Interiors Private limited
03.2003 - Current
Sales Manager
BP ERGO Ltd.
04.2001 - 03.2003
LAL BAHADUR SHASTRI INSTITUTE OF MANAGEMENT
MBA from Sales And Marketing Education
Associate Member of The Institution of Engineers
Bachelor of Engineering from Mechanical Engineering
Director – Projects & Business development at Morfo Projects and Interiors Private LimitedDirector – Projects & Business development at Morfo Projects and Interiors Private Limited
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