Rashi Shetty
Summary
Consistent in proposing, outlining and writing engaging, fresh content. Logical and methodical with an unmistakable eye for details and diligence in producing exceptional work. Well-versed in building interest in readers, marketing, and critically approaching problems.
Overview
5
5
years of professional experience
Work History
Content Writer
VerboLabs
04.2023 - 12.2023
- Spearheaded a successful blog overhaul, redesigning layout and restructuring categories for improved user experience.
- Collaborated with team and clients to develop targeted content strategies that drove lead generation and conversions.
- Created engaging LinkedIn posts.
- Researched relevant industry trends to keep content fresh and up-to-date with current market dynamics.
- Produced high-quality, blogs, video scripts, website content, and posts.
Content Specialist
INNsight
06.2022 - 03.2023
- Implemented search engine optimization techniques for improved website traffic and search rankings.
- Increased social media reach by creating shareable content tailored to each platform''s unique audience.
- Stayed current on industry trends and competitor activity to inform content strategy decisions.
Content Writer
Italics
10.2021 - 05.2022
- Completed thorough research into assigned topics.
- Improved content quality by conducting thorough research and incorporating industry trends.
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Ensured accuracy and consistency in all written materials through diligent proofreading and editing.
Content Specialist
Bizmatics
08.2020 - 09.2021
- Utilized data-driven insights to revamp the website content, leading to better-targeted messaging that resonated with target audiences.
- Developed engaging copies, videos, and brochures for various platforms, resulting in increased audience engagement and retention.
- Edited and proofread materials to maintain high standards of accuracy, clarity, and readability.
Correspondent Writer
Adgully
01.2019 - 03.2019
- Adapted writing style for various media platforms such as print, online, and broadcast journalism.
- Traveled to different locations to gather information and report on advertising news updates including an interview with Mr. Prasoon Joshi.
- Managed numerous simultaneous assignments while maintaining a high level of organization and attention to detail.
Education
UX/UI Design Course -
DesignBoat Design School
03.2024
Bachelor of Mass Media - Journalism
Sophia College For Women
Mumbai05.2021
Skills
- Content Marketing
- Editing skills
- Strong Research Abilities
- Project Management
- Figma
- Premiere Pro
INTERNSHIPS
VICE People's Archive of Rural India Visaa Academy
Timeline
Content Writer
VerboLabs
04.2023 - 12.2023
Content Specialist
INNsight
06.2022 - 03.2023
Content Writer
Italics
10.2021 - 05.2022
Content Specialist
Bizmatics
08.2020 - 09.2021
Correspondent Writer
Adgully
01.2019 - 03.2019
UX/UI Design Course -
DesignBoat Design School
Bachelor of Mass Media - Journalism
Sophia College For Women
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