REJIN JACOB CHERIAN
Senior Manager - Service Delivery & Sales
Bengaluru,Karnataka
Summary
An execution-focused business leader with 11 years of cross-industry experience in telecom, retail, and manufacturing. Demonstrated success in scaling operations, driving sales growth, and leading high-performing teams of 200+ members. Strategic thinker who combines situational and servant leadership to consistently deliver results. Skilled in driving operational transformation, enhancing customer experience, and creating long-term value. Seeking senior management roles in business operations to contribute to the organization's vision by delivering business results and embodying its core values.
Overview
14
14
years of professional experience
5
5
years of post-secondary education
3
3
Certifications
Work History
Service Delivery & Sales Head
Atria Convergence Technologies Pvt Ltd.
Bengaluru, KA
05.2019 - Current
Lead different roles - Retail Business Customer Experience Manager, Deployment Head for Retail Business, Community Business Service Delivery Head & Sales Head
- Responsible for ensuring Gross Adds and Net Adds for the business, ensuring SLAs are met
- Currently leading a team of 198 members including 3 Deputy Managers, 16 Team Leads and 179 executives. Previously managed teams of 220 members
- Lead the end-to-end re-structuring of Community business (Oct'24-Dec'24), including the recruitment of dedicated sales team of 14 executives
- Collaborated with HR to recruit 50+ staff in 6 months through referral channels and interviews
- Contributed to Business plan development for FY25-26
- Executed lead generating events and push sale generation contributing to 60% of overall sales, increased event execution from 80 to 200 per month
- Maintained the base ARPU by up-selling existing base to higher value plans
- Identified opportunities to reduce fault rate & improve customer experience
Asst. Category Manager
Metro Cash & Carry India Pvt Ltd.
Bengaluru, KA
07.2016 - 04.2019
- Managed sales and inventory across 27 national wholesale stores
- Delivered 104% sales & profit target via targeted planning and vendor optimization
- Oversaw stock and offer planning, vendor coordination, and in-store display strategy
Deputy Manager Manufacturing Operations
Ashok Leyland Ltd.
Hosur, TN
09.2011 - 11.2013
- Supervised LCV Chassis Assembly; delivered 25,000+ Dost vehicles/year
- Maintained ISO TS 16949:2009 compliance & certification without major nonconformities
- Drove Daily Management culture implementation across production line
Education
PGDM - OPERATIONS & MARKETING
IIM KASHIPUR
Kashipur 06.2014 - 03.2016
B.TECH - MECHANICAL ENGINEERING
COLLEGE OF ENGINEERING TRIVANDRUM
Trivandrum 08.2007 - 04.2011
Skills
Strategic & Situational Leadership
LEAN Systems & QMS Tools (ISO TS 16949:2009)
Push Sales Strategy & Lead Generation
Retail Category Strategy
Service Delivery & Customer Experience Management
Change & Transformation Management
Business planning
Analytical problem solver
Continuous improvements
Process optimization
Accomplishments
- Restructured Community Business vertical, delivering 13% net-adds growth in FY'24-25 over past year, ACT Fibernet.
- Built and led a 14-member sales team; expanded monthly lead generating events from 80 to 200.
- Consistently delivered Uptime of 99.7%+, reduced fault rate from 15.9% to 14.3% yo-y, FY'24-25, ACT Fibernet.
- Consistently reduced Fault Rate from 28% in 2021 to 18% in 2023 through structured network improvement programs, ACT Fibernet.
- Achieved 104% sales & profit for Home Textiles category across all stores through focused store & category strategy with execution, FY 10/01/17-09/30/18, Metro Cash & Carry.
- Delivered production volume targets on monthly basis, 25k Dost vehicles per year, 2012, 2013, Ashok Leyland Ltd.
- Maintained ISO TS 16949:2009 certification of LCV Chassis Assembly for 2 consecutive years without any major NCs, 2012, 2013, Ashok Leyland Ltd.
- Implemented Daily Management culture LCV Chassis Assembly, identified as model area, 2013, Ashok Leyland Ltd.
Certification
Green MBA
Timeline
Leadership Foundations: Leadership Styles and Models
04-2023
Service Delivery & Sales Head
Atria Convergence Technologies Pvt Ltd.
05.2019 - Current
Asst. Category Manager
Metro Cash & Carry India Pvt Ltd.
07.2016 - 04.2019
Green MBA
03-2016
Six Sigma Green Belt
03-2016
PGDM - OPERATIONS & MARKETING
IIM KASHIPUR
06.2014 - 03.2016
Deputy Manager Manufacturing Operations
Ashok Leyland Ltd.
09.2011 - 11.2013
B.TECH - MECHANICAL ENGINEERING
COLLEGE OF ENGINEERING TRIVANDRUM
08.2007 - 04.2011