Rishi Pratap
Product Manager
Bangalore,Karnataka
Summary
Experienced in building out 0 to 1 products with problem first mindset coupled with high user empathy and strong bias for action. 4+ yrs of product experience with strong analytical mindset and product sense.
Overview
6
6
years of professional experience
4
4
years of post-secondary education
Work History
Senior Product Manager
Meesho
Bengaluru, Karnataka
04.2021 - Current
- Led product team to launch MVPs for new business vertical, focused on grocery ecommerce(Superstore), at Meesho
- Improved user activation rate by 3X by understanding user motivation and multiple experimentations
- Responsible for Superstore growth, leading a team of 3 PMs focusing on Acquisition & Activation.
Product Manager
Meesho
Bangalore, Karnataka
05.2020 - 03.2021
- Identified the potential of Advertisement on Meesho and validated the PMF by launching an MVP.
- Created 12 month product roadmap to achieve 1% GMV from Advertising revenue. Collaborated with Business, Tech and Data Science team for the execution.
- Running multiple pilots to understand group buying commerce behavior. Also, built out an MVP to test the PMF. Reached to ~1.5L daily GMV within a month.
Associate Product Manager
Meesho
Bangalore, Karnataka
02.2019 - 04.2020
- Worked on multiple 0-1 products and launched them successfully
- Launched Meesho in Indonesia single handedly from product side.
- Built out logistics related features that made Meesho Indonesia logistics revenue positive (from ~-30%)
- Integrated with payment gateways of Indonesia to provide seamless online transaction experience to our users.
- Improved the rating & review fill rate from 25% to 35% by understanding user motivation & intent and rolling out features in A/B construct to test the same
Associate Product Manager
OLA Cabs
Bangalore, Karnataka
09.2018 - 02.2019
- Responsible for identification and actioning of customer related fraudulent activities for India and Australia. Prevented more than ~1 Cr worth of fraud on weekly basis.
- Implemented an alerting mechanism that helps identification of fraudulent activities proactively.
Product Analyst
OLA Cabs
Bangalore, Karnataka
11.2016 - 09.2018
- Worked on customer related fraud and responsible for banning customers ~20k/week which helps in maintaining overall fraud below 0.7%.
- Worked on referral program related fraud and enforced analytically made rules to reduce referral fraud burn from 35L/week in jun'17 to 10k/week in nov'17.
- Created customer score using logistic regression and exposed the API to various teams to take an informed decision against a customer. It also helped in reducing false positive in fraud actioning from 1.5% to 0.5%.
- Created various alerting to control things beforehand.
Data Analyst
Axtria India Pvt Ltd
Gurgaon, Uttar Pradesh
06.2016 - 11.2016
- Calculated and generated reports for incentive compensation of Medical Representatives and District Manager for a Client named Pamlab (a division of Nestlé Health Science) and delivered it on time.
- Analyzed impact of Digital marketing by a company for its product Myrbetriq using Test and Control methodology.
Education
Bachelor of Technology -
IIT(BHU)
07.2012 - 05.2016
Timeline
Senior Product Manager
Meesho
04.2021 - Current
Product Manager
Meesho
05.2020 - 03.2021
Associate Product Manager
Meesho
02.2019 - 04.2020
Associate Product Manager
OLA Cabs
09.2018 - 02.2019
Product Analyst
OLA Cabs
11.2016 - 09.2018
Data Analyst
Axtria India Pvt Ltd
06.2016 - 11.2016
Bachelor of Technology -
IIT(BHU)
07.2012 - 05.2016