Ritika Vishwasrao
Mumbai
Summary
Marketing professional with 1.5 years of experience in integrated planning, competitive analysis, and collaboration resulting in industry awards. Proficient in social media strategy, market research, and campaign execution.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Business Executive
EssenceMediacom
Mumbai
2022.08 - Current
- Developed and implemented integrated marketing plans for leading BFSI and agricultural brands, driving brand growth and market presence
- Conducted in-depth competitive analyses to inform strategic decision-making and capitalize on market opportunities
- Produced comprehensive reports to assess consumer behavior and brand performance
- Collaborated effectively with the team to create award-winning entries, resulting in the acquisition of five industry awards and multiple shortlistings.
Intern- Paid Media
Logicserve Digital
Mumbai
2022.05 - 2024.06
- Participated in a learning-based internship focused on SEO strategies and best practices
- Acquired practical knowledge of keyword research
- Assisted in the development and execution of SEO campaigns to improve website visibility and organic search rankings.
Intern- Social Media
Jainsons Pet Products
Mumbai
2021.11 - 2022.01
- Conducting market research to get an understanding of the social media strategies used by pet products companies globally
- Strategizing and ideating potential social media campaigns to attract target customers
- Designing and curating social media posts/IGTV/reels to garner traction
- Recommending Jainsons Pet Products regarding measures for revenue maximization (product diversification, branding innovations, etc.)
Intern- Social Media
Celebfie
Mumbai
2020.08 - 2024.09
- Assisted in marketing research and pitched to prospective customers accordingly.
Education
Bachelor's in Management Studies in Marketing - Marketing
H.R. College of Commerce And Economics At Mumbai
05.2022
Skills
- Interpersonal skills
- Time management
- Adaptability
- Team collaboration
Certification
- Google Ads
- GA 4
- Snapchat Essentials
- LinkedIn Certifications
- Flipkart Ads
- Meta Blueprint
Timeline
Business Executive
EssenceMediacom
2022.08 - Current
Intern- Paid Media
Logicserve Digital
2022.05 - 2024.06
Intern- Social Media
Jainsons Pet Products
2021.11 - 2022.01
Intern- Social Media
Celebfie
2020.08 - 2024.09
Bachelor's in Management Studies in Marketing - Marketing
H.R. College of Commerce And Economics At Mumbai
- Google Ads
- GA 4
- Snapchat Essentials
- LinkedIn Certifications
- Flipkart Ads
- Meta Blueprint
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