Riya Jain
Mumbai
Summary
Innovative Marketing leader with 4+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in SEO, social media engagement, content strategy. Detail-oriented, attentive and decisive leader.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Building My Website
Self Employed
04.2023 - Current
- Working on some niche based websites
- Planned and executed the entire SEO and SMM strategies for these websites
- Collaborated with content writers, editors, designers, developers to get the website running
- Consulted clients on improving their SEO strategy on the website
- Worked on on page optimization, content strategy, off page optimization and technical audits for client websites.
QA Analyst - Digital Marketing
411 Locals
02.2024 - 06.2024
- Contributed to the establishment of performance benchmarks, tracking QA metrics over multiple development cycles.
- Supported timely project completion through efficient prioritization and execution of test tasks.
- Promoted a culture of continuous improvement, regularly reviewing and refining QA processes and methodologies.
Senior Digital Marketing Executive
Cations Digital Pvt Ltd
06.2022 - 03.2023
- Assisted in the formulation of strategies to build a lasting digital connection with consumers
- Planned and monitored the ongoing company presence on social media
- Planned SEO & SEM strategies
- Measured performance of digital marketing efforts using a variety of Web analytics tools
- Directed traffic growth strategies, SEO, content distribution and email marketing
SEO Executive
Velocity Consultancy
07.2020 - 03.2022
- Researched keywords, including discovery and expansion of keyword opportunities
- Researched and implemented content recommendations to be successful in organic SEO by working with editorial teams and marketing teams
- Developed and implemented link-building strategies
- Worked on SEO Audits
- Prepared monthly SEO Performance Reports.
Business Development & Relationships Manager
NPK & Co
01.2019 - 04.2020
- Researched & implemented new business opportunities
- Pitched business proposals to prospective clients
- Generated leads via cold calling prospective customers
- Scheduled & arranged meetings with the CEO
- Provided management with feedback & areas of improvement
- Maintained & developed relationships with clients/customers.
Content Writer
Eyerise Technologies
02.2016 - 05.2016
- Created content for the company's official website including homepage, service page, about us page, privacy policy
- Created content for website blog posts
- Created content for presentations for pitching it to potential clients.
Education
Bachelor of Business Administration -
NMIMS
Mumbai, Maharashtra08.2018
CBSE Board -
Rajhans Vidyalaya
Mumbai, Maharashtra05.2014
SSC Board -
Podar International School
Mumbai, Maharashtra04.2012
Skills
- Digital Marketing
- SEO
- Communication Skills
- Business Development
- Sales Experience
- Web Content
- Content Strategy
- Social Media Marketing
Certification
- Craig Campbell Advanced SEO Course
- SEORana SEO Training Course
- Google Analytics Beginner Course
Languages
English
Spanish
Hindi
Marathi
Hobbies and Interests
- Travelling
- Yoga
- Painting
- Dance
- Sports
Timeline
QA Analyst - Digital Marketing
411 Locals
02.2024 - 06.2024
Building My Website
Self Employed
04.2023 - Current
Senior Digital Marketing Executive
Cations Digital Pvt Ltd
06.2022 - 03.2023
SEO Executive
Velocity Consultancy
07.2020 - 03.2022
Business Development & Relationships Manager
NPK & Co
01.2019 - 04.2020
Content Writer
Eyerise Technologies
02.2016 - 05.2016
Bachelor of Business Administration -
NMIMS
CBSE Board -
Rajhans Vidyalaya
SSC Board -
Podar International School