Robino R
Chennai
Summary
Dynamic Territory Sales Manager with a proven track record at Dabur India Ltd, achieving 8% sales growth through strategic market expansion and effective team leadership. Skilled in sales planning, data analytics, new client onboarding, optimizing ROI, and driving performance. Expert in aligning marketing strategies for sustained success.
Overview
4
4
years of professional experience
Work History
Territory Sales Manager /Area Sales Manager
Dabur India Ltd
Kochi
05.2025 - Current
- Delivered ₹2 Cr monthly secondary sales and consistently achieved primary sales targets across Kerala GT by handling and guiding a team of 7 Sales Officers and 14 indirect executives.
- Achieved 8% sales growth outperforming industry standards,through strategic market development on ND, WD and visibility initiatives.
- Drove 5% market share growth for Odonil Aerosol within 2 months, via focused range selling and distribution correction.
- Improved data visibility and forecasting accuracy by implementing DMS and SFA across Kerala.
- Managed distributor ROI and claims, ensuring efficient damage settlement.
- Monitored team performance via daily data validations on lines, bill cuts, and beats adherence, improving the overall productivity of ISR.
- Collaborated with cross-functional teams on data updation and to align and execute marketing strategies.
Territory Development Executive (YSLP)
Dabur India Ltd
Chennai
08.2022 - 04.2025
- Delivered ₹11 cr annual business while managing multiple distributors across Chennai, Tamil Nadu.
- Achieved 19% growth in key accounts through data-driven assortment planning and demand forecasting.
- Expanded numeric distribution by 6% across Chennai by onboarding new outlets and enhancing distribution reach.
- Executed ATL/BTL activities, ensuring effective POS visibility and merchandising deployment.
- Conducted competitor tracking and market intelligence to improve category share.
Education
PGDM - MARKETING & OPERATIONS
Loyola Institute of Business Administration
CHENNAI04-2022
B. E - Mechanical Engineering
Panimalar Engineering College
CHENNAI04-2020
Skills
- Sales planning and forecasting
- Market expansion strategies
- Channel and distributor management
- ROI optimization
- Rural sales management
- Team development and leadership
- Competition analysis
- SKU performance evaluation
- Data analytics
- Sales tracking
- Strategic market alignment
- Advanced EXCEL
Positions Of Responsibility
- Headed the Enviro Club of LIBA, 2021-2022
- Lead Volunteer in Guardians of Dreams, 2021-2023
Timeline
Territory Sales Manager /Area Sales Manager
Dabur India Ltd
05.2025 - Current
Territory Development Executive (YSLP)
Dabur India Ltd
08.2022 - 04.2025
PGDM - MARKETING & OPERATIONS
Loyola Institute of Business Administration
B. E - Mechanical Engineering
Panimalar Engineering College