Rohan Verma

• Tasked with managing content creation for owned platforms and social media accounts of notable clients including Gujarat Titans, Amazon Prime Video, Jio Cinema, the International Hockey Federation (FIH), and Norway Chess. Efficiently prepared regular reports on a weekly/monthly basis

Gujarat Titans (Mar'22-Present)

• Drove digital following growth to 2.6M+ during IPL'22, ranking #4 in social engagement overall and #1 on FB, and developed and executed a comprehensive digital marketing strategy for the 2023 season of Gujarat Titans, resulting in a notable increase of 2.4x in digital engagement and 1.7x in followers compared to the inaugural season
• Utilized new WhatsApp marketing strategies for the 2023 season, implementing campaigns with Meta tools in-season and off-season, and explored Fanalytics regarding communication for IPL 2024 through various modes of outreach such as app notifications, emails
• Created localized content for Gujarat Titans social media page on the Sharechat App, increasing 25K+ followers.

Jio Cinema (Sep'23- Mar'24)

• Supported the team for the project, including brainstorming and serving as an intermediary between the client and the design team

Amazon Prime Video (Sep'22-Jan'23)

• Assisted with organizing and coordinating content for various New Zealand cricket home series, including the New Zealand tri-series'22 and the India tour of New Zealand'22

• Assisted in creating content and generating weekly performance numbers during the IPL 2022 for Gujarat Titans
• Provided captions for assets to be posted on Sharechat and English and Hindi subtitling for long-form videos for Rajasthan Royals