Rohit Kothari
Business and Operations Strategy
Bengaluru
Summary
Ambitious professional with a unique combination of strong leadership and organizational skills. Eager to learn and grow in a dynamic environment, constantly seeking new challenges to adapt to. Able to contribute effectively in any role by quickly grasping industry-specific knowledge. Proficient in project management and strategic planning, enhancing ability to drive success. Ready to utilize and further develop leadership and organizational skills to make a significant impact as Associate Director.
Overview
12
12
years of professional experience
Work History
Director, Business and Strategy
Ayu Health
08.2024 - Current
- Solely responsible for leading the operations, performance marketing and organic business growth of partner hospitals
- Meticulously designed entire lead funnel, from lead generation to billing, with conversions, optimized cost by 30%
- Spearheaded supply chain of drugs, consumables and equipment for hospitals, building team and process from scratch
- Managed vendors and negotiated product margins, improved margins by 3% month on month over last 3 months
- Accountable for patient experience throughout and enhanced operational efficiency to ensure top-notch delivery
- Led the teams of marketing, operations, counseling, insurance, customer support, customer experience & procurement
GM, Business and Strategy
Ayu Health
08.2023 - 07.2024
- Managed operations, key account management, cross selling and revenue growth in cities Bangalore and Hyderabad
- Built relationships with client partners, added new partners and increased commission by 10% within 6 months
- Increased recurring monthly revenue in both cities by 1 Cr with total revenue of 10 Cr across all categories
- Managed reconciliations, collections & settlements across all the clients for demand generation & insurance businesses
- Conducted comprehensive competitor analyses to identify market trends and capitalize on emerging opportunities.
- Boosted customer satisfaction by implementing effective communication strategies and addressing concerns promptly.
City Head, Ops and Business Strategy
Ayu Health
11.2022 - 07.2023
- Spearheaded operations and growth in Bangalore with monthly revenue of around 6 Cr; increased it from 3Cr to 6 Cr
- Streamlined operations with reports, dashboards and data-based actions to increase operational efficiency
- Increased the counseling conversion from 25% to 42% by re-structuring pitch and offers, and training modules
- Increased the revenue for city by signing new deals and increasing existing commissions by over 6% across 30 clients
- Led the teams of patient care executives, counselors, key account managers, team leads and new initiatives team
- Optimized resource allocation across various departments in order to achieve desired outcomes efficiently while minimizing costs.
Business Head
Pariksha.co
01.2021 - 08.2022
- Launched high ticket sized products, feat not experimented before in regional EdTech space through online medium
- Successfully managed the sales, resources and garnered revenue of more than 2cr annually for Maharashtra state
- Launched operations in the states of Telangana and Andhra Pradesh, garnering revenue of over 50 lakhs from each
- Ideated and executed product level changes with new interfaces, UI and app flows, ensuring 15% higher conversions
- Coordinated with marketing, media, finance, product and customer support teams to ensure we achieved our targets
- Partnered with prominent stakeholders in the market, affiliated with them for mutual growth, benefits and acquisitions
- Executed innovative marketing strategies via social media, blogs, OOH ads, newspapers & Marathi TV channels
Regional Head
Pariksha.co
12.2019 - 12.2020
- Spearheaded and built teams in the state of Maharashtra to launch new initiatives; generated revenue from the region
- Achieved app downloads of more than 1 lakh in five months, becoming the dominant vernacular Ed-Tech app in state
- Established process flows for customer success, partner management, user acquisitions and marketing channels
- Increased revenue by identifying new business opportunities and closing high-value deals.
- Implemented data-driven decision making, using analytics to identify trends and inform strategy development.
Sr. Project Manager/Sr. Consultant
SayLaLaLa.com/Gravitas.bot
08.2018 - 02.2019
- Designed and structured the process flows from scratch, building a food-tech start-up idea into business reality in UK
- Devised growth strategies and marketing milieu for AI powered Virtual Assistant as product market for mid-sized firms
- Developed comprehensive project plans, identifying risks and mitigation strategies for timely completion.
Founding Member/Operations Manager and Process Engineer
ZEFO/www.gozefo.com
07.2015 - 01.2017
- Single Handedly built the departments of Inventory, Cataloging, Process Efficiency and Automation from scratch
- Presided over management of In-House Operations, Warehousing and Inventory Management
- Spearheaded customer experience team and had exclusive ownership over Customer Delight Initiatives
- Pioneered planning and execution of launch of Operations in Delhi and Mumbai for vertical expansion
- Established and managed the department of Customer Service and Complaints Resolution post delivery
- Led warehousing operations including efficient space utilization, waste recycling and reduced costs by more than 40%.
Entrepreneurship-CEO/Co-founder
V3G Innovative Solutions
02.2014 - 03.2015
- Company that provided creative and innovative marketing strategies and product placement avenues for target groups as identified by the clients; thoroughly scrutinizing the embedded marketing to reach potential audiences
- Collaborated with start-ups having students as target groups for their product promotion during department festivals
Research Internship
University of Illinois
07.2014 - 08.2014
Project Management Internship
Land Transport Authority
05.2013 - 07.2013
Education
Dual Degree in Civil Eng (HWRE) -
Indian Institute of Technology Madras
XII (A.P. Board) - undefined
St.Patrick's Junior College
Skills
Analytical problem-solving
Positions Of Responsibility
Institute Secretary, International and Alumni Relations, IIT Madras
Timeline
Director, Business and Strategy
Ayu Health
08.2024 - Current
GM, Business and Strategy
Ayu Health
08.2023 - 07.2024
City Head, Ops and Business Strategy
Ayu Health
11.2022 - 07.2023
Business Head
Pariksha.co
01.2021 - 08.2022
Regional Head
Pariksha.co
12.2019 - 12.2020
Sr. Project Manager/Sr. Consultant
SayLaLaLa.com/Gravitas.bot
08.2018 - 02.2019
Founding Member/Operations Manager and Process Engineer
ZEFO/www.gozefo.com
07.2015 - 01.2017
Research Internship
University of Illinois
07.2014 - 08.2014
Entrepreneurship-CEO/Co-founder
V3G Innovative Solutions
02.2014 - 03.2015
Project Management Internship
Land Transport Authority
05.2013 - 07.2013
XII (A.P. Board) - undefined
St.Patrick's Junior College
Dual Degree in Civil Eng (HWRE) -
Indian Institute of Technology Madras
Similar Profiles
ANUROOP ABRAHAM PHILIPANUROOP ABRAHAM PHILIP
STAFF NURSE at AYU HEALTHSTAFF NURSE at AYU HEALTH
JAHNAVI CHALLAGALIJAHNAVI CHALLAGALI
PATIENT CARE EXECUTIVE at Ayu HealthPATIENT CARE EXECUTIVE at Ayu Health
Arun MArun M
Insurance Manager at Ayu HealthInsurance Manager at Ayu Health