ROHIT KR. GUPTA
Visual Merchandiser Manager
Coimbatore
Summary
Highly creative with the ability to drive brands forward through innovative Visual scheme and concepts, possessing an ability to make a strong impact with Visual Merchandising and have a flair re-designing in-store layouts to drive sale forward.
Overview
6
6
years of professional experience
Work History
Visual Merchandiser Manager
Isha Life
12.2025 - Current
- Managing visual merchandising for 15 stores
- From planogram design to on-ground execution
- Overseeing continuous in-store signage and visual updates
- Ensuring brand consistency and VM excellence across locations
Visual Merchandiser
Shoppers Stop Bannerghata
06.2024 - 12.2025
- I am responsible for managing a 50,000 square foot store and also oversee other stores, such as Home Stop Meenakshi and Home Stop Garuda.
- Executed VM guidelines as per Shoppers Stop standards.
- Created window displays and in-store focal points
- Planned zoning and product placement for better flow
- Coordinated with sales team for promotions and launches
- Maintained VM standards, styling, and display refresh
- Managed vendor coordination for props and signage
- Handled VM budget and material tracking
- Ensured fixtures and branding upkeep
- Analyzed sales to improve VM impact
- Trained staff on VM basics.
Visual Merchandiser
Shoppers Stop Dehradun
07.2022 - 12.2024
- 25000 sq foot
Guest Faculty
NIFT Shillong
10.2024 - 10.2024
- I served as a guest faculty member at NIFT Shillong in the Fashion Communication Department, where I conducted a 42-hour course on Space and Materiality of Visual Merchandising subject.
Visual Merchandiser (South)
Zink London
06.2019 - 04.2022
Education
Bachelor of Design - Fashion & Lifestyle Accessories design
NIFT Shillong
Meghalaya05-2019
Skills
Figma 75%
Adobe Lightroom 90%
Adobe Illustrator 70%
Microsoft ppt 95%
Ms Excel 70 %
Accomplishments
- Golden Mirror award (Q1 2023-2024) North best VM award from Shoppers Stop Limited.
- Received best VM window execution awards.
- Received best VM Support award from Shoppers Stop during my summer Internship.
- I have featured my multiple photographs in Goibibo, Outlook Traveler magazine, The Guwahati Times, Shillong Times, and Thrillophilia.
NEW STORE OPENING
- SS Beauty Nexus Mall Koramangala
- HomeStop Meenakshi Mall
- Homestop Dehradun
- ShoppersStop Dehradun
- Isha Life Mettupalayam, Ooty Road
- Isha Life Thiruvanmiyur, Chennai
Timeline
Visual Merchandiser Manager
Isha Life
12.2025 - Current
Guest Faculty
NIFT Shillong
10.2024 - 10.2024
Visual Merchandiser
Shoppers Stop Bannerghata
06.2024 - 12.2025
Visual Merchandiser
Shoppers Stop Dehradun
07.2022 - 12.2024
Visual Merchandiser (South)
Zink London
06.2019 - 04.2022
Bachelor of Design - Fashion & Lifestyle Accessories design
NIFT Shillong