ROOPASHREE S
Bangalore
Summary
Strategic leader in digital transformation and enterprise sales, specializing in driving revenue growth and client engagement. Expertise in managing cross-functional teams to deliver innovative technology solutions. Proven record of establishing successful partnerships and enhancing operational frameworks for improved efficiency.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Sr Vice President – Digital Sales & Marketing
Appiness Interactive Pvt. Ltd.
Bangalore
11.2021 - Current
- Lead digital consulting, enterprise client engagement, and revenue growth across technology and digital transformation programs.
- Own the complete sales lifecycle including solution consulting, proposal strategy, pricing, negotiation, and deal closure.
- Drive go-to-market strategies for digital platforms including web, mobile, and AI-enabled solutions.
- Manage cross-functional teams across technology, marketing, and operations ensuring delivery excellence and high client satisfaction.
- Built strategic partnerships with enterprise clients to drive long-term success in digital transformation initiatives.
- Strengthened operational frameworks to enhance delivery effectiveness and optimize resource utilization.
- Contributed to substantial revenue growth through targeted enterprise digital consulting engagements.
- Built strong client relationships leading to repeat business and strategic partnerships.
- Led multiple digital transformation and platform development initiatives for enterprise clients.
Manager – Marketing
G-Corp Developers
Bangalore
01.2016 - 11.2021
- Managed marketing budgets and campaigns to enhance lead generation and increase brand visibility.
- Led integrated marketing strategy for large residential real estate projects across digital and traditional channels.
- Implemented Salesforce CRM, ensuring full adoption across marketing and sales teams within 30 days.
Manager – Customer Relationship Management
Janaadhar Constructions
01.2011 - 01.2013
- Managed CRM teams and coordinated with marketing and sales teams to enhance campaign effectiveness.
- Led CRM operations, enhancing lead-to-site visit conversion rates through targeted engagement strategies.
- Oversaw team performance and provided guidance to improve work quality.
- Managed project schedules to ensure timely completion of construction phases.
- Coordinated with contractors and suppliers for material procurement and delivery.
Customer Service & Marketing Officer
DHL Corporation
01.2007 - 01.2010
- Managed enterprise client relationships, enhancing service delivery to support revenue growth.
- Analyzed market trends to inform forecasting and operational planning.
- Managed daily logistics operations to ensure timely deliveries and efficient workflows.
- Coordinated with team members to resolve shipping discrepancies and improve service quality.
- Oversaw inventory management processes to maintain optimal stock levels and accuracy.
Education
Bachelor of Commerce -
M. S. Ramaiah College of Arts & Commerce
BangaloreSkills
- Digital Transformation
- Enterprise Sales
- Sales Enablement
- Strategic Partnerships
- Business Growth
- Technology Consulting
- Operational Leadership
- Client Relationship Management
- Marketing Strategy
Leadership Snapshot
Managed and influenced ₹4 Cr – ₹7 Cr annual digital business portfolio, including enterprise consulting, platform development, and long‑term digital transformation engagements., Directed 50–70 member cross‑functional teams spanning technology, sales, marketing, delivery, and operations., Healthcare, Enterprise Technology, Digital Platforms, Real Estate, Logistics, Hospitality, Digital Strategy, Enterprise Sales, Technology Consulting, Marketing & Growth Strategy, Operational Leadership, Client Success, Delivered 30% growth in digital business revenue through strategic enterprise consulting, digital platform initiatives, and long‑term client partnerships., Closed multi‑year enterprise contracts worth ₹4 Cr, strengthening the company’s enterprise portfolio and long‑term recurring revenue streams., Scaled delivery and consulting teams from 0 to 70 members, building cross‑functional capabilities across technology, marketing, sales, and operations., Led large‑scale digital platform launches including enterprise web and mobile ecosystems., Built strategic partnerships across healthcare and enterprise sectors, driving repeat engagements and long‑term business relationships.
Languages
English
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
Kannada
Native
Native
Certification
Digital Marketing For Senior Leadership - Upwork
Accomplishments
Top Performer - 2024-25 - Appiness Interactive
Timeline
Sr Vice President – Digital Sales & Marketing
Appiness Interactive Pvt. Ltd.
11.2021 - Current
Manager – Marketing
G-Corp Developers
01.2016 - 11.2021
Manager – Customer Relationship Management
Janaadhar Constructions
01.2011 - 01.2013
Customer Service & Marketing Officer
DHL Corporation
01.2007 - 01.2010
Bachelor of Commerce -
M. S. Ramaiah College of Arts & Commerce