Ruchika Agarwal
Summary
Chartered Accountant with 4 years of experience at high-growth consumer tech company, driving P&L ownership, growth strategy, and data-led decision making. Proven track record of delivering 40%+ growth and improving unit economics through structured experimentation and financial rigor.
Overview
4
4
years of professional experience
Work History
Senior Manager II - Strategy
Zepto Limited
06.2026 - Current
- Cost Strategy: Led supply chain cost planning and simulations, optimizing refunds and replacement costs.
- Product & Process: Partnered with Product to develop interventions reducing refund costs and improving operational efficiency.
- Category Analytics: Analyzed high-contact SKUs and brands to identify cost drivers and drive targeted interventions.
- Operational Excellence: Analyzed bottom-performing stores to identify inefficiencies and implement corrective actions.
- Capability Building: Developed L&D initiatives for CLMs, DHMs, and packers to enhance process adherence and execution.
Program Manager, Central Growth [Dining]
Zomato Limited
01.2025 - 06.2026
- Business Planning: Led AOP, QOP, and rolling forecasts while managing budget allocation to optimise ROI
- Growth and Revenue Expansion: Delivered over 40% YoY growth across 3 quarters, and drove 75% revenue growth within 1 year
- Market Share Expansion: Drove 5% market share gain within 1 quarter via competitive analysis and targeted user strategies
- Loyalty Program: Led planning and execution of a loyalty program to drive platform conversion by 10% and customer retention by 3%
- Performance Diagnostics: Conducted RCA and cohort analysis across funnels of user acquisition, retention, and engagement
- Experimentation and Optimisation: Designed targeted experiments (pricing, offers, segmentation) to improve unit economics.
- Restaurant Segmentation Framework: Built analytical frameworks for sharper restaurant targeting and decision-making.
- User Migration: Drove user migration from Zomato to District via targeted promotions and product interventions with optimised spends
Assistant Manager, Business Finance [Dining and Events]
Zomato Limited
10.2022 - 01.2025
- P&L Performance Management: Owned weekly P&L reporting and variance analysis across key business metrics
- Revenue Leakage Control: Identified commission leakages and implemented SOPs to improve margin realization
- Marketing & Cost Optimisation: Evaluated CAC, ROI, promotional spends, and cost structures to drive efficiency
- Spend Governance & Collaboration: Built spend tracking mechanisms and partnered cross-functionally to support strategic initiatives
Education
CA Final -
ICAI
12-2021
BCOM (H) -
GCBBA
Kolkata06-2020
XII -
ABSS
Kolkata05-2017
X -
ABSS
Kolkata05-2015
Skills
- Business Planning & Predictive Insights
- P&L Ownership, Cost Optimisation, and Financial Planning & Modelling
- Growth strategy and user lifecycle management
- Operational Strategy
- Data Analysis, Cohort Analysis, and Experimentation
- Data-driven decision making and performance tracking
- Programme and Project Management
- Data Visualization
Timeline
Senior Manager II - Strategy
Zepto Limited
06.2026 - Current
Program Manager, Central Growth [Dining]
Zomato Limited
01.2025 - 06.2026
Assistant Manager, Business Finance [Dining and Events]
Zomato Limited
10.2022 - 01.2025
CA Final -
ICAI
BCOM (H) -
GCBBA
XII -
ABSS
X -
ABSS