S. MOHAMMED ARSHAD
Senior Key Account Manager
Ambur
Summary
Dynamic e-commerce professional with 7+ years of experience leading Key Account Management for Meesho and Flipkart seller ecosystems at Startek. Expert in seller growth strategy, CPC optimization, inventory planning, brand governance, and lead generation. Known for transforming market insights into high-impact, data-backed strategies that accelerate seller performance and scale marketplace businesses.
Overview
3
3
Languages
7
7
years of professional experience
Work History
Senior Key Account Manager
Meesho (Fashioner Technologies Pvt. Ltd.)
03.2023 - Current
- Managed a portfolio of 60–80 seller accounts across multiple categories, driving business expansion through targeted ad programs.
- Guided sellers on cost-per-click (CPC) advertising, bid optimization, and organic visibility strategies.
- Owned complete P&L responsibility including sales targets, inventory, pricing, and gross margins.
- Developed 360 marketing plans and e-commerce promotional strategies in alignment with platform guidelines.
- Analysed data trends to recommend actionable improvements in selection, speed, seller performance, and pricing.
- Designed exclusive product ranges in close collaboration with design, product, and production teams.
Senior Executive – Operations
Startek (Flipkart Account Management Services & Lead Generation)
10.2019 - 01.2023
- Assisted marketplace sellers in growing their business by sharing market insights and competitive analysis.
- Updated sellers on trending products to help them stay ahead of competition and meet benchmarks for tier upgrades.
- Ensured proper cataloging standards to maximize product appeal on the marketplace.
- Managed inventory planning: ensured timely stock updates and created consignments in warehouses for zone-wise order fulfillment.
- Advised sellers on CPC vs. Smart ROI advertising at the right time to maximize campaign returns.
- Recommended high-impact search keywords to improve product visibility and organic ranking.
- PAID ACCOUNTS MANAGER
- Managed multiple seller categories to drive business growth and revenue targets.
- Brand regulation: reported unauthorized sellers; ensured trademark certificates and brand authorization letters were in place.
- Maintained cataloging hygiene and listing standards across all assigned marketplace accounts.
- Identified high-potential products for sellers to list based on market demand and competitive intelligence.
- Monitored pricing competitiveness and ensured alignment with market rates.
- Planned and executed CPC and Smart ROI ad campaigns; designed offer-based promotions to clear aging inventory and boost sales.
- Identified quality issues and recommended removal of low-rated products with improvement strategies based on buyer feedback.
- LEAD GENERATION
- Prospected and contacted potential sellers for paid account management services; successfully converted leads into active service subscriptions.
Education
Bachelor of Business Administration (BBA) - undefined
Alagappa University
04-2024
Diploma - Electronics & Communication Engineering
KAR Engineering College
Ambur04-2015
HSC (12th Std) - undefined
Mazhar Uloom Hr. Sec. School
Ambur03-2011
SSLC (10th Std) - undefined
Mazhar Uloom Hr. Sec. School
Ambur03-2009
Skills
Online commerce management and account administration
Strategic key account management for seller growth
CPC advertising strategies with smart ROI focus
Catalog hygiene and listing optimization techniques
Warehouse logistics and inventory planning
Marketplace compliance with brand regulations
Lead generation with client conversion tactics
Strong communication skills
Problem-solving with analytical approach
Adaptability in multitasking environments
Interests
Music & Movies
Disclaimer
I hereby declare that the above information is true to the best of my knowledge. Place: Bangalore Date: ____________ (S. Mohammed Arshad)
Timeline
Senior Key Account Manager
Meesho (Fashioner Technologies Pvt. Ltd.)
03.2023 - Current
Senior Executive – Operations
Startek (Flipkart Account Management Services & Lead Generation)
10.2019 - 01.2023
SSLC (10th Std) - undefined
Mazhar Uloom Hr. Sec. School
HSC (12th Std) - undefined
Mazhar Uloom Hr. Sec. School
Diploma - Electronics & Communication Engineering
KAR Engineering College
Bachelor of Business Administration (BBA) - undefined
Alagappa University