SAAKSHI SHETTY
Digital Marketer
Mumbai
Summary
Digital Marketer at i2e Consulting with 2+ years of experience (including a 6-month internship), focused on brand visibility, cross-channel marketing, and engagement strategies. Proficient in email campaigns, Dynamics CRM, and social media management. Collaborative team player with a strong business-alignment mindset, now looking to grow into client-facing or customer success roles.
Overview
3
3
years of professional experience
2020
2020
years of post-secondary education
4
4
Languages
Work History
Digital Marketing Executive
i2e Consulting
08.2022 - Current
- Company Overview: Digital Marketer at i2e Consulting with over 2 years of experience (including a 6-month internship), focused on brand visibility, cross-channel marketing, and engagement strategies. Proficient in email campaigns, Dynamics CRM, and social media management.
- Worked on comprehensive digital marketing strategies to boost online presence and engagement.
- Managed social media accounts, enhancing brand awareness, and customer interaction.
- Created compelling content for blogs, newsletters, and social media platforms to attract audiences.
- Implemented SEO best practices, improving organic search visibility, and rankings.
- Assisted in planning targeted email marketing campaigns for effective outreach.
- Oversaw SEO activities, including keyword research, link building, and content optimization.
- Supported app store optimization (ASO) activities for a client's mobile app, including keyword research, metadata optimization, review management, and performance tracking, to improve app visibility and downloads.
Education
Bachelor of Management - Studies (BMS) - HR
Thakur college of science & commerce
Postgraduate Certificate - Digital Marketing - (Online)
Simplilearn - Purdue University
MBA - Current - dual specializations in marketing
Skills
Communication
Learning Courses
- AI for marketing campaigns - HubSpot
- AI & machine learning in marketing - HubSpot
- The art of business brand storytelling - Udemy
- Building a brand that your customers will love - Semrush
Timeline
Digital Marketing Executive
i2e Consulting
08.2022 - Current
Postgraduate Certificate - Digital Marketing - (Online)
Simplilearn - Purdue University
MBA - Current - dual specializations in marketing
Bachelor of Management - Studies (BMS) - HR
Thakur college of science & commerce
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