SAHIL PRATAP SHAHI
Chennai
Summary
Dynamic leader with extensive experience in Sales Operations and Market Research. Expertise in implementing GTM strategies and leveraging data analytics to enhance sales productivity, achieving measurable outcomes in revenue growth and market share expansion.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Senior Sales Operations & Market Research
SrinSoft Technology
Chennai, India (Remote)
05.2023 - Current
- Lead Sales Operations and Market Research functions, supporting North America, EMEA, and ROW regions across 10+ strategic initiatives.
- Drive revenue operations by aligning Sales, Marketing, and Leadership through structured pipeline tracking, CRM governance, and performance dashboards.
- Develop and monitor BANT-qualified lead tracking, renewal/upgrade forecasting, and FSR activity performance reports to improve sales productivity and visibility.
- Designed and implemented Go-to-Market (GTM) strategies contributing to 20% revenue growth and improved market penetration.
- Conduct in-depth competitive intelligence and market landscape analysis to identify high-potential accounts and expansion opportunities, increasing market share by 15%.
- Manage and optimize CRM systems (Dynamic 365 CRM), ensuring pipeline hygiene, accurate forecasting, and 98%+ data integrity.
- Build executive dashboards and sales performance reports (Power BI, Excel), accelerating decision-making speed by 30%.
- Support revenue forecasting (Monthly, Quarterly, Annual) and strategic planning based on historical data and market insights.
- Analyze renewal and upgrade opportunities, enabling proactive revenue retention strategies.
- Leverage tools such as HG Insights, Gartner, Forrester, ZoomInfo, and industry databases to enhance targeting efficiency by 25%.
- Collaborate with Sales and Marketing to improve campaign effectiveness by 15% through data-backed targeting strategies.
- Conduct internal training sessions for New joiners on research utilization, CRM best practices, and account intelligence.
- Lead onboarding training and quality audits for new joiners, maintaining 95%+ research and reporting accuracy.
Senior Research Analyst
Unifocus
Gurgaon, India
10.2022 - 04.2023
- Conducted secondary research for US and EMEA regions, gathering market information to identify new opportunities, contributing to12% increase in lead generation.
- Managed Salesforce database by inserting, cleaning, and updating records, maintaining data integrity with 98% accuracy rate.
- Researched contacts, including email addresses and job titles, using Sales Navigator, Zoominfo, and Apollo, increasing contact database by 18%.
- Conducted comprehensive qualitative and quantitative data analysis, presenting findings in detailed reports that supported 15% improvement in strategic initiatives.
- Trained and conducted quality checks on new joiners, maintaining high standard of research output with 97% quality rate.
Senior Research Analyst
ZIGRAM
Gurgaon, India
06.2021 - 09.2022
- Conducted qualitative and quantitative data analysis, presenting findings in detailed reports, supporting10% improvement in client project outcomes.
- Conducted secondary research, extracting data from company filings, PR news releases, and other sources, enhancing accuracy of reports by 20%.
- Profiled companies for competitive analysis, benchmarking financial reports and competitor data, which informed strategic decisions.
- Engaged with clients to understand requirements and presented final project outputs, achieving 95% client satisfaction rate.
- Trained and supported new joiners, ensuring consistent quality of daily tasks with 92% efficiency rate.
Market Research Analyst
Group Isource
Noida, India
05.2019 - 05.2021
- Gathered information across various domains like Technology, Media, and Telecom, and Information Technology, supporting business strategies that led to a 10% increase in client acquisition.
- Utilized business information and research databases like D&B Hoovers, ZoomInfo, and Factiva to capture relevant data, improving data collection efficiency by 15%.
- Conducted strategy support, acquisition screening, company profiling, and market assessments, contributing to strategic business decisions.
- Initiated and optimized business development strategies based on market data, achieving a 12% increase in market penetration.
- Led employee relations through effective communication, coaching, and development, resulting in a 90% employee retention rate.
Marketing Executive
Kamdhenu Limited
Punjab
07.2017 - 09.2019
- Developed and executed marketing programs, increasing company exposure and sales by 20%.
- Created technical and non-technical marketing presentations, public relations campaigns, and newsletters, enhancing brand visibility.
- Worked with vendors to complete projects according to schedule and specifications, maintaining 95% on-time delivery rate.
- Analyzed demographic data to determine optimal targets and tactics, improving marketing effectiveness by 15%.
Sales Officer
HIL Limited
Punjab
10.2018 - 04.2019
- Enhanced sales operations through new sales strategies, cold calling techniques, and customer follow-up, increasing sales by 25%.
- Established sales targets, managed deployment strategies, and developed go-to-market plans, leading to 85% increase in sales.
- Managed order cycle to enhance business development and customer satisfaction, improving customer retention by 30%.
- Delivered engaging sales presentations to new clients, explaining technical information to promote features, increasing client base by 20%.
Education
MBA - Marketing
ICBM- School of Business Excellence
Hyderabad, India06-2017
Skills
Sales Operations
Pipeline Management
CRM Governance
Salesforce, Dynamic 365
Power BI
Competitive Intelligence
GTM Strategy
BANT Qualification
Sales Analytics
Market Research
Renewal Tracking
Executive Reporting
SQL
Dashboarding
Certification
2022-06
SQL with MySQL Database
2022-08
Tableau Master Certification
2022-10
Business Analysis and Process Management
2023-05
Market Research - Management Consultant Advanced
2023-09
Product Management
Timeline
Senior Sales Operations & Market Research
SrinSoft Technology
05.2023 - Current
Senior Research Analyst
Unifocus
10.2022 - 04.2023
Senior Research Analyst
ZIGRAM
06.2021 - 09.2022
Market Research Analyst
Group Isource
05.2019 - 05.2021
Sales Officer
HIL Limited
10.2018 - 04.2019
Marketing Executive
Kamdhenu Limited
07.2017 - 09.2019
MBA - Marketing
ICBM- School of Business Excellence