SALMA BEGUM
New Delhi
Summary
Dynamic Beverage Operation & Training Specialist with a proven track record at Caarabi Coffee Roasters, excelling in barista training and beverage innovation. Expert in SOP development and customer experience management, I successfully launched over 20 unique beverages, enhancing service quality and operational efficiency across multiple outlets. Passionate about specialty coffee and client engagement.
Overview
1
1
Certification
9
9
years of professional experience
Work History
Beverage Operation & Training Specialist
Caarabi Coffee Roasters
New Delhi
12.2025 - Current
- Led barista training programs, onboarding, and upscaling 20+ baristas in specialty coffee preparation, beverage consistency, and customer service standards.
- Managed beverage operations across five outlets, ensuring SOP compliance, workflow efficiency, and consistent service delivery.
- Developed and launched over 20 innovative beverages, focusing on unique flavor profiles and strong visual appeal.
- Developed and implemented Standard Operating Procedures (SOPs), and recipe standardization processes to maintain consistency across operations.
- Conducted store audits across outlets to ensure SOP compliance, beverage quality control, hygiene standards, and operational efficiency.
- Executed research and development (R&D) trials for new ingredients, brewing methods, and seasonal menu launches.
- Ensured consistency in taste, presentation, and quality across all outlets through regular monitoring and training.
- Collaborated with operations teams to optimize workflow, reduce service time, and improve bar efficiency.
- Managed client interactions, including beverage presentations, tastings, and business collaborations.
- Ensured strict adherence to food safety, hygiene, and sanitation protocols.
Head of Coffee Innovation & Operations
Goldrush Sports Coffee
Bengaluru
12.2023 - 12.2025
- Led end-to-end coffee operations, including sourcing, quality control, and beverage program development.
- Designed and launched beverage menus aligned with market trends and brand positioning.
- Developed structured barista training programs, improving team performance and service quality.
- Managed multi-outlet operations, overseeing daily workflow, inventory, and logistics.
- Implemented SOPs and compliance systems for health, safety, and operational consistency.
- Handled vendor management, contract negotiation, and supply chain coordination.
- Introduced customer engagement strategies to enhance retention and repeat business.
Shift Leader
Araku Coffee
Bengaluru
03.2021 - 12.2023
- Supervised daily store operations, including team management, inventory control, and customer service.
- Trained baristas on coffee preparation, brewing techniques, and service standards.
- Ensured adherence to hygiene, safety, and operational SOPs.
- Managed stock control, cash handling, and store efficiency.
Guest Service Associate
Taj Westend
Bengaluru
11.2018 - 03.2021
- Delivered high-quality customer experience through personalized and attentive service.
- Anticipated guest needs and provided tailored beverage and product recommendations.
- Built strong customer relationships to enhance loyalty and satisfaction.
- Maintained hygiene, service standards, and operational efficiency in a premium hospitality environment.
Education Counselor & Telecaller
Global Education & Techno World
Guwahati
07.2017 - 09.2018
- Provided client consultation, documentation support, and follow-up services.
- Managed lead generation and conversion processes.
- Built and maintained strong client relationships.
Education
Diploma -
Frankfinn Institute of Air Hostess Training
GuwahatiBarista Skills Foundation - Specialty Coffee Association
Specialty Coffee Association
BengaluruIntroduction to Coffee - Specialty Coffee Association
Specialty Coffee Association
BengaluruSkills
- Barista training programs
- Beverage development and R&D
- SOP development and recipe standardization
- Store audit and compliance
- Coffee quality control
- Multi-outlet operations management
- Specialty coffee expertise
- Customer experience management
- Food safety and hygiene compliance
- Workflow optimization and efficiency
- Inventory management
- Vendor negotiation
Additional Information
Strong passion for beverage innovation and specialty coffee trends, Experience in creating visually engaging and market-relevant drinks, National-level basketball participation, Interest in travelling and exploring global cuisines
Accomplishments
- Trained and mentored over 20 baristas, improving consistency, productivity, and service quality.
- Managed operations across four outlets, maintaining SOP compliance and high-quality standards.
- Developed over 20 beverage recipes, enhancing menu innovation and customer engagement.
- Implemented SOPs and audit systems to improve operational consistency and quality control.
Certification
- Barista Skills Foundation - Specialty Coffee Association, Specialty Coffee Association
- Introduction to Coffee - Specialty Coffee Association, Specialty Coffee Association
Languages
- English
- Hindi
- Assamese
- Bengali
Timeline
Beverage Operation & Training Specialist
Caarabi Coffee Roasters
12.2025 - Current
Head of Coffee Innovation & Operations
Goldrush Sports Coffee
12.2023 - 12.2025
Shift Leader
Araku Coffee
03.2021 - 12.2023
Guest Service Associate
Taj Westend
11.2018 - 03.2021
Education Counselor & Telecaller
Global Education & Techno World
07.2017 - 09.2018
Diploma -
Frankfinn Institute of Air Hostess Training
Barista Skills Foundation - Specialty Coffee Association
Specialty Coffee Association
Introduction to Coffee - Specialty Coffee Association
Specialty Coffee Association