Sanchita Roy
Bengaluru
Summary
A proven performer with a unique blend of successful experience in direct channel of content writing,CSR projects, face-to-face FR & retail with nine plus years of comprehensive experience developing exceptional relationships with clients, peers, and leadership to provide sustainable business solutions. Problem-solving, analytical thinking skills, fast learning curve, and ability to adapt to evolving business trends. Managed largest CSR clients in India including retail, sports, and IT business-oriented organization CSR like Decathlon, Tata Steel, Wipro, E&Y, etc. A dedicated professional with the drive and skill set to excel in a fast-paced leadership role enhancing a company's ability to capture a profitable market. Experienced and self-motivated Manager with industrial experience overseeing sales figures and new account developments. Bringing forth a proven track record of working collaboratively with sales teams to achieve goals, increase revenue gains, and advance the sales cycle of the company. A strong leader with the ability to increase retention and develop strategies to retain customers.
Overview
13
13
years of professional experience
Work History
National Head Training and Development CSR
Impact Guru Foundation
12.2022 - 01.2025
- Currently, managing 7 cities CSR team nationally, 235 manpower with project operation execution
- Content writing & proposal writing
- Client and corporate relation management and bloging
- New CSR deals and resource mobilisation
- Developed and executed content strategies to promote products and services on various digital platforms
- Wrote and edited website content, blog posts, press releases and product descriptions
- Conducted keyword research and applied SEO principles to optimize content for organic search
- Content Writer, Feest-Green
- Crafted engaging copy that resonated with target audiences to drive conversion
- Collaborated with designers, product marketers and other professionals to develop content,
- CSR projects management & training and development
- Business Development & Leadership Communication Skills
- Empathy & People Management
- Marketing and Sales
- Training curriculum development and MOU preparation, end-to-end project execution
- Project implementation and execution in alignment with partnership agreements, community members, beneficiaries, local authorities, and stakeholders
- Long relationships & collaborations with corporations, government agencies, NGOs, and community leaders for the project
- Report publishing and documentation display to the CSR world
- Identifying projects and channel partners, vendor management, conducting awareness drives at various Govt
- Schools and corporations, and societies among different communities based on SDG goals
- Coordinating with the legal team, MOU, and channel development
- Employee engagement activity & revenue support & sessions for females on menstrual Hygiene program, gender sensitization program, Identifying CSR projects and execution with Impact based on society and company requirement
- Manpower hiring and ground-level monitoring, report submission, and MIS handling
- Directly working with CEO, Trustees, and CFO and also ground level for better results and on-time execution of client's projects
- Developed and updated databases to handle customer data & donor retention
- Recommended, selected, and helped locate and obtain out-of-stock products based on customer requests
- Increased efficiency and performance by monitoring team member productivity and providing feedback & solutions to generate revenue for retail fundraising
- Delivered high-quality written content that was insightful, informative and entertaining.
- Crafted and edited blog posts, articles, and web content, significantly increasing web traffic.
- Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
- Edited and proofread written pieces before publication, maintaining high-quality standards.
- Created resources and articles across wide range of subject matters and target audiences, adjusting content, style and tone to match.
- Developed, wrote and proofed creative and innovative content and resources, responding to client briefs.
Manager-CSR Outreach & Retail
RootBridge Services Pvt Ltd
04.2021 - 12.2022
- Identifying and maximizing CSR and Outreach opportunities to increase customer & client, and beneficiary retention rates
- Established sales goals by forecasting annual sales quotas and projecting expected sales volume for existing and new products & campaigns
- Strategic alliance with corporate and project planning and execution awards and marketing's goal planning, Handling vital role in the F2F CSR program Fundraising retailing and corporate B2B, Monitoring and compliance, employee engagement program
- Handling PAN India 12 NGO clients for CSR
CSR & HR
Fidelity National Financial India
11.2019 - 12.2020
- Recruitment and Training
- Identifying Lively Hood projects
- Service(ESS) portal, Leave, OD Approval, Issuing Offer letter & Monitoring F&F Exit formalities, NGO Management, Digital marketing, and Social Media Management Monitoring daily operations
- Appointment Report Preparing and Updating to HR VP and CEO Directly (planning CSR Projects Execution)
- Seminar Management Corporate Expansion Plan Spearheading CSR Drive across business verticals integrating Sustainability & Risk Management
- CSA Communication & Reporting Management, Department Streamlining & Team handing Strategic Project Planning
- Retail fundraising and client relationship management
- MOU design and audit management
- 8 awards in the sector of Retail, CSR, Women Leadership and client relationship management in the sector of banking and investment, and project management
- Critical Services Relationship Maintenance
- HRMS, Medical Checkup, BGV for new joiners
- Outreach team management
- City budget planning and ROI
- Retail Fundraising and client relationship management
Lead Retail CSR Head
Only B2B India Pvt Ltd
11.2018 - 08.2019
- CSR project management, and Outreach
- Increased the company's profit and goodwill margin profit by 25%
- Team Recruitment | Team management, Staffing
- Payroll Management, Performance Appraisal, Daily Operation and Reporting
- Fund Raising | MIS | Employee Benefits Program | Skill Development | Corporate Communication | Managing CSR Projects| Statutory Compliance PF | ESI |Women Self-Defense
Sales-Tech Support
ICICI & Kochar Tech
08.2014 - 11.2016
- Sales support in the Blackberry technical process
- Customer service and communication
- CRM management
- Identifying customers for CASA bank account
- Selling banking services for ICICI bank
Officer Outreach
Greenpeace India
01.2012 - 11.2014
- Identifying CSR projects & field visits CSR event planning and execution
- Identifying Outreach FOC venues for awareness drive PAN India
- Client Building & Leads generation Recruitment & Business meetings
- Data Analysis & Management Fund Raising & Proposals
- CSR Initiatives & Campaign Run Project planning and Goal achievement
- People management Vendor management
Education
MSW-SDG-GCSR Certification - Master of Social Work Certified With SDG-GSCR
Kristu Jayanti College
12.2021
BCA -
ICFAI University
Agartala, Tripura06.2011
MCA - Computer And Information Sciences
AMC Engineering College
Skills
- Content writing Blog management
- CSR & Fundraising
- Retail management
- Operations
- Strategic Ops
- Budget Monitoring
- Partnership development
- CSR Exhibitions
- Outreach Development
- Engagement
- Client Relationship Management
- Field CSR
- Sales Executive
- Marketing
- Sales
- Team Manager
- Team Lead
- Market analysis
- Lead Generation
- Client Management
- Manpower Planning
- Budget Planning
- Software Power BI
- MS Office Tools
- Business Development
- Leadership Communication Skills
Accomplishments
- Achieved 1.5 Lakhs incentive and Raising Star Awards Delhi WWF India in the first quarter 2017-18.
- Achieved Best Outreach of the Year Award at Goa from UNICEF 2016-2017.
- 2018 Best CSR Practice Award Corporate Social Responsibility Summit & Awards 2019.
- Best CSR Project of the Year at UBS forum for CSR Summit & Award 2019.
- Best Organization for Women Empowerment & Transformation GIAL forum Summit & Award Mumbai 2019.
- Best CSR Practice Award & UBS forum for CSR Summit & Award Mumbai 2019.
- Social Leader of the Year at 4th Edition Future Women Leader Award & Summit Mumbai 2020.
- 1st Runner-up CSR best practices at HR Excellence CSR Practices Award Summit.
- Best National Head Performer 2022-2023 Retail-P&E at Impact Guru Foundation.
Affiliations
- National Association of Social Workers
- Society of Women Engineers
- Association of Information Technology Professionals
- APICS Association for Supply Chain Management
Hobbies and Interests
- Sustainable Environment Study
- Eradicate Period shame from our country & women empowerment
- Gender Sensitization program
- Healthcare
- Retail & Sales, Marketing
- Technologies with SDG goals for society
- Children and Education
- Data analysis & Retention techniques
Timeline
National Head Training and Development CSR
Impact Guru Foundation
12.2022 - 01.2025
Manager-CSR Outreach & Retail
RootBridge Services Pvt Ltd
04.2021 - 12.2022
CSR & HR
Fidelity National Financial India
11.2019 - 12.2020
Lead Retail CSR Head
Only B2B India Pvt Ltd
11.2018 - 08.2019
Sales-Tech Support
ICICI & Kochar Tech
08.2014 - 11.2016
Officer Outreach
Greenpeace India
01.2012 - 11.2014
BCA -
ICFAI University
MCA - Computer And Information Sciences
AMC Engineering College
MSW-SDG-GCSR Certification - Master of Social Work Certified With SDG-GSCR
Kristu Jayanti College
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