Summary
Overview
Work History
Education
Skills
Languages
Additional Information
Timeline
Generic

Sanchita Danielle Noronha

Bengaluru

Summary

Content and strategy professional with a background in psychology and journalism, working across the full creative process. From client communication and campaign ideation to content planning and on-ground execution.

Brings an audience-first mindset, strong narrative thinking, and a clear, thoughtful approach to communication.

Overview

2
2
years of professional experience

Work History

Senior Strategist

Half Eaten Donut
12.2023 - Current
  • Develop campaign ideas, content strategies, and recurring content IPs that support brand positioning and audience engagement.
  • Translate insights, trends, and briefs into clear creative directions.
  • Work closely with cross-functional teams to execute cohesive, on-brand communication.
  • Support end-to-end content execution, including on-ground shoot coordination and creative direction.
  • Delivered end-to-end content and campaign execution for 10+ brands, spanning 30-40 campaigns, shoots, and on-ground activations.

Key Brands: Lulu Mall Lucknow • 1522 • Pangeo • Mykos • 8Club • Radiance Realty

Education

Bachelor of Arts - English, Journalism, Psychology

St Joseph's University
Bengaluru
05-2023

PCMB

Mount Carmel College
Bengaluru
03-2020

Sophia High School
Bengaluru, KA
03-2018

Skills

  • Campaign Ideation
  • Brand Storytelling
  • Copywriting
  • Content IP Development
  • Design thinking
  • Shoot Direction & Execution
  • Cross-functional Collaboration
  • Client Relationship Management & Communication

Languages

English
Bilingual or Proficient (C2)
Kannada
Intermediate (B1)
French
Intermediate (B1)

Additional Information


  • ChatGPT - campaign ideation, concept development, and brand-specific GPT workflows
  • Gemini - alternate drafting, writing support, and content exploration
  • AI image generation & modification tools for visual ideation and refinement
  • Google Workspace – documentation, coordination, and planning

Timeline

Senior Strategist

Half Eaten Donut
12.2023 - Current

Bachelor of Arts - English, Journalism, Psychology

St Joseph's University

PCMB

Mount Carmel College

Sophia High School

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Sanchita Danielle Noronha