Hubspot CRM
Saptarshi Das
Associate Manager of Sales & Marketing
Gurgaon,Haryana
Summary
A motivated sales and marketing innovator with 6 years experience in motivating and leading a team of market research analysts, business developers & content creators. Proficient in Strategic Planning, Business Development, Marketing Strategy, Analytics, Product Marketing & Customer Relationship Management (CRM).
Overview
6
6
years of professional experience
5
5
years of post-secondary education
7
7
Certifications
3
3
Languages
Work History
Associate Manager of Sales & Marketing
RebusCode Information Solutions
Gurgaon, Haryana
2021.01 - Current
- Associated account based marketing for SAAS sales pipeline
- Optimized lead generation via by 67.2% by 2nd quarter of FY21
- Built and improved customer engagement plans, boosting conversion rates by 17.7%
- Capitalized organic publicity campaigns and reduced bounce rates by 43.0%
- Developed and implemented digital marketing strategy that resulted in17.7% increase in sales
- Advocated market requirements to Territory Sales Manager & implemented campaign modifications
Marketing Manager
RebusCode Information Solutions
Gurgaon, Haryana
2019.12 - 2021.01
- Increased website traffic by 300% and reduced bounce rate by 35%
- Designed landing pages, AD creatives, newsletters & increased inbound leads by 12%
- Managed social media marketing and improved overall social media visibility by 72.1%
- Acquired organic publicity across B2B publications & increased brand visibility
Team Leader
Enhance Business Solutions
Gurgaon, Haryana
2019.03 - 2019.08
- Increased traffic on designated accounts by 52%
- Directed team of 30 Executive editors responsible for PGC content generation, maximizing productivity & content quality
- Mentored and guided employees to foster proper completion of assigned duties
- Established open and professional relationships with team members which helped resolve issues and conflicts quickly
Video Production Lead (Contract Basis)
TEDx
Kolkata, West Bengal
2018.02 - 2018.03
- Coordinated with clients to define project specifications, vision, scope and budget.
- Managed video shoots, set teams and performers while creating work schedules and operating production equipment.
- Created production schedules for every step of video production.
- Lead team of 12 A/V professionals and delegated them across project protocols and various production aspect.
Education
Master Of Arts - International Relations With Political Science
2015.03 - 2017.03
Bachelor Of Arts - Political Science
2012.06 - 2015.06
Skills
Analytical Skills
Public & Media Relations
Budgeting & Allocation
Market Positioning
Campaign Management
Advertisement
Email Marketing
Project Management
Social Media Marketing
Content Moderation & Management
Team Leadership
Conflict resolution
Software
Zoho CRM
Microsoft Excel, Word, PowerPoint, OneNote
Google Analytics, Search Console, Tag Manager
AutoDesk Sketchbook
Adobe After Effects, Premiere Pro, Photoshop, Illustrator, Lightroom
Ubersuggest, Semrush, Moz, Sales QL, Zendesk, Freshdesk
Bombora, Lusha
Canva
Office 365
Webflow
Certification
Advanced Google Analytics
Independent Projects (Freelance)
- I co-founded an independent record label called Urban Bandstand Records that incorporated freelance artists to sell their original compositions through our e-commerce website.
- I have produced a regional Independent feature length film that got picked up by a small distribution agency based in California by the name Sunshine Film Distribution.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Interests
Music
Gaming
Movies
Aquascaping
Timeline
Advanced Google Analytics
2021-03
Becoming an SEO expert: LinkedIn learning path
2021-03
Becoming a digital marketing specialist: LinkedIn learning path
2021-02
Google Analytics For Beginners
2021-02
Associate Manager of Sales & Marketing - RebusCode Information Solutions
2021.01 - Current
Marketing Manager - RebusCode Information Solutions
2019.12 - 2021.01
Team Leader - Enhance Business Solutions
2019.03 - 2019.08
TedX Jadavpur University Certificate of Appreciation: Video and Production Lead
2018-03
Video Production Lead (Contract Basis) - TEDx
2018.02 - 2018.03
Jadavpur University - Master Of Arts, International Relations With Political Science
2015.03 - 2017.03
International Relations Scholastic Conclave, Jadavpur University, Marketing Committee Member
2014-08
Jadavpur University - Bachelor Of Arts, Political Science
2012.06 - 2015.06