Sarath R Nair
Bengaluru
Summary
Results-driven event and sales professional with hands-on experience in sports and entertainment event activations, including IPL-related events and ICC Cricket World Cup 2023 promotions. Skilled in on-ground event coordination, ticket sales, venue partnerships, and crowd management during high-footfall events. Successfully partnered with 15+ venues and exceeded sales targets through long-term venue contracts and event activations. Passionate about sports and looking to grow in sports management and live event operations.
Overview
3
3
years of professional experience
4
4
years of post-secondary education
Work History
FREELANCER| Content Creator
Self Employed
Bengaluru
02.2025 - Current
- Founded and managed a personal instagram page with 8k+ organic followers.
- Produced engaging content showcasing travel destinations and cultural experiences
- Edited and Optimised video content for audience engagement and brand collaboration
- collaborated with brands to develop sponsored campaigns alligned with target audience demographics
Business Development Associate| Event Activations
PINSCALE TECHNOLOGIES LIMITED
Bengaluru
06.2023 - 06.2024
- Generated B2B leads targeting corporate offices, breweries, resorts, and commercial venues for sports and entertainment event activations• Conducted live product demonstrations and explained revenue models while building partnerships with venue decision-makers• Managed ticket sales, customer interaction, and high-footfall coordination during live events and activations, including IPL-related events and ICC Cricket World Cup 2023 match activities• Coordinated with 15+ venues such as corporate offices, breweries, and entertainment venues to support event execution and improve brand visibility• Managed end-to-end sales pipeline from lead generation to deal closure while handling client communication through calls, WhatsApp, and follow-ups• Worked closely with internal teams to convert leads into successful event activations and long-term venue partnerships
Education
Bachelor of Engineering Technology - EEE
SRI VENKATESHWARA COLLEGE OF ENGINEERING
Bengaluru 07.2019 - 08.2023
Skills
- Event Management & Operations On-ground Event Coordination Crowd & Footfall Management Sports Event Support (IPL / Cricket Events / Activations) Venue Coordination & Setup Support Event Execution (Pre-event to Post-event) Vendor & Partner Coordination Live Event Troubleshooting
- Sales & Client Interaction Ticket Sales & Revenue Generation Client Relationship Management Corporate & Venue Tie-ups Brand Promotion & Event Activations Handling High-volume Customer Interaction Negotiation & Follow-ups
- Venue & Partnership Management Venue Research & Shortlisting Coordination with Corporate Offices, Breweries & Resorts Partnership & Collaboration Support Event Branding Support at Venues Venue Communication & Scheduling
- Data, Reporting & Tools Microsoft Excel (Basic Reporting, Data Entry) MS Office (Word, PowerPoint, Excel) Event Data Tracking (Ticket Count / Footfall Tracking) Basic Sales Reporting Google Sheets & Basic Data Handling
- Communication & Coordination Strong Communication Skills Team Coordination During Events Handling High-pressure Work Environments Fast Problem Solving During Live Events Stakeholder Communication Time Management & Multitasking
Sports and Event Interest
- Event Experience & Activations (Sports / VR Gaming Focus)• Worked on sports event activations for IB Cricket VR Gaming during IPL-related events and ICC Cricket World Cup 2023 match promotions• Managed customer interaction, demo participation, and ticket sales for VR cricket gaming experiences at high-footfall venues and events• Assisted in on-ground event coordination including VR setup support, branding displays, and crowd handling during live activations• Engaged cricket fans and customers by explaining the VR gaming experience and encouraging participation during sports events• Worked closely with venue teams and internal staff to execute smooth gaming activations across multiple locations
Key achievements
- Exceeded monthly sales targets and closed deals worth ₹3 lakhs+• Secured 2–3 year contracts with resorts, breweries, and commercial venues• Partnered with 15+ venues to support sports and entertainment event activations• Contributed to ticket sales, high-footfall events, and brand visibility through venue partnerships
Languages
- English
- Hindi
- Malayalam
- Kannada
- Tamil
Timeline
FREELANCER| Content Creator
Self Employed
02.2025 - Current
Business Development Associate| Event Activations
PINSCALE TECHNOLOGIES LIMITED
06.2023 - 06.2024
Bachelor of Engineering Technology - EEE
SRI VENKATESHWARA COLLEGE OF ENGINEERING
07.2019 - 08.2023