SATISH KUMAR
Delhi
Summary
Dynamic digital marketing professional with a proven track record at KINESSO, excelling in SEM and campaign optimization. A natural relationship builder, I successfully scaled accounts by over 500% while delivering insightful analyses and fostering collaboration. Proficient in Google Ads and media planning, I ensure impactful client servicing and campaign success.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Assistant Manager
KINESSO - IPG Mediabrands(Omnicom)
10.2024 - Current
- KINESSO caters the marketing requirements of Global Market - US/CAD/UK/EMEA/APAC
- Collaborate with media strategy and planning team managing performance campaigns on Google ads, Meta & other channels
- Collaborated with client team to understand requirements and provided regular updates during media campaign launches.
- Executed campaigns on time to maintain project schedules.
- Leading team and design QA process, and other checklists to ensure accurate campaign implementation, pacing and performance
- Enhanced campaign performance through targeted optimizations.
- Tracked daily pacing and provided weekly/monthly reports to clients.
- Analyzed campaign effectiveness to inform decisions, ensuring smooth delivery of campaigns.
SEM Specialist
KINESSO
04.2023 - 10.2024
Assistant Manager
Publicis Media
08.2019 - 04.2023
- Developed media strategy and managed SEM and social campaigns
- Collaborated with digital media team to service clients and launch media campaigns for new and existing brands/products
- Increased account performance by scaling campaigns effectively.
- Provided analysis and assessed campaign effectiveness
- Using the best possible optimization to get the planned/best results out of campaigns
- Executed pilot campaigns for Google and brands using DV360 on YouTube.
- Worked on various innovative campaigns like YT & Display, innovative creative solutions by publishers & enhanced performance by leveraging AI and ML
Assistant Manager
Radical Business Solution
05.2015 - 07.2019
- Executed and managed Google Ads and Facebook Ads campaigns for SMEs, enhancing online visibility and engagement
- Reviewed campaign performance with clients to provide insights and adjust strategies for improved outcomes
- Created daily, weekly, and monthly performance reports to track campaign effectiveness and inform strategy
- Managed budget allocations for various projects to optimize spending.
- Delivered campaigns and provided client servicing.
- SEO - On Page/Off Page
- Work on new proposal to get new campaigns on board
Education
B.A. - Arts
Delhi University
Delhi01.2014
Skills
- Digital Marketing
- SEM Specialist
- Google Ads
- SA360
- Meta
- GA
- Campaign building
- Campaign Optimization
- Campaign Analyst
- Media Planning
- End To End Client management
- Client management
- Detail Oriented
- Collaboration
- Creative Thinker
- Natural Relationship Builder
Certification
- Google Ads Certified
- DV360
- YouTube
- Display
- App Search
- Shopping
- Google Analytics Certified
- Digital Guru Certification
Websites
Hobbies and Interests
- Reading Books
- Watching Podcast
- Social Media
- E Learning
Languages
- Hindi
- English, Full Professional Proficiency
- Hindi, Full Professional Proficiency
Timeline
Assistant Manager
KINESSO - IPG Mediabrands(Omnicom)
10.2024 - Current
SEM Specialist
KINESSO
04.2023 - 10.2024
Assistant Manager
Publicis Media
08.2019 - 04.2023
Assistant Manager
Radical Business Solution
05.2015 - 07.2019
B.A. - Arts
Delhi University