Satya Prasanth Yalla
Senior Product Manager
Kakinada,AP
Summary
Strategic Product Manager with over 15+ years of experience spanning education (7 years) and software/product management (8+ years) across EdTech SaaS, ERP platforms, and B2C growth products. Expert in product turnarounds, delivering ₹10 Cr+ revenue objectives, and scaling client retention and upsell models. Proven success in dual-track roadmaps, AARRR funnel optimization, and CXO-level stakeholder management. Blends academic depth, demonstrated by 10x placement growth and 3,000+ teaching hours, with expertise in product strategy and execution.
Overview
15
15
years of professional experience
Work History
Senior Manager – Products & Operations
Hallmark Global Technologies Ltd.
08.2024 - Current
- Revived eTutor B2B platform during high client churn risk; audited 85K+ items, removed 21K faulty, and standardized taxonomy to NCERT/NTA → 70K+ vetted items live.
- Built dual-track agile roadmap (Support/Delivery Pod + Growth Pod) → balanced stability while experimenting for growth.
- Improved client retention by 15% and drove 20% cross-sales via ERP bundling, premium content packs, and upsell strategies.
- Spearheaded Rank Booster B2C MVP; AI-driven design workflows reduced design-to-dev cycle 15 → 3 days.
- Designed monetization layers (DPP, PYQ capsules, referral packs) → increasing ARPU from institutions.
- UX Redesign: Conducted SQL-based adoption analysis (75% unused features), redesigned flows via AI prototyping tools (Motiff, Lovable), and improved feature adoption by 40%.
- Partnered with CXOs to restructure agile pods; led 12+ sprints, fixing 70% of core backlog issues.
- Optimized AWS infra → 50% cost reduction through server rightsizing, reserved instances, and cleanup of inactive clients.
- Mentored 2 junior associates → developed them into independent product owners with strong PM foundations.
- Implemented Smart Upload Pipeline with regex + AI parsing → reduced content upload time 6–8 hrs → 30 mins (92–95% accuracy).
Product Manager
Hallmark Global Technologies Ltd.
02.2022 - 07.2024
- Built No-Code ERP Platform (KodeFast) powering HRMS, CRM, Inventory, Staffing solutions.
- Delivered custom solutions: Career Counselling System, Internal LMS, Recruitment Workflow.
- Led eTutor Setu (B2B SaaS) bridging teacher-student gaps with adaptive assessments.
- Collaborated with developers, designers, and QA to roll out multi-module ERP + learning systems.
- Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place.
Business Analyst
Hallmark Global Technologies Ltd.
02.2017 - 10.2021
- Translated stakeholder needs into custom assessment solutions for JEE, NEET, KCET, EAMCET.
- Supported state govt. projects (AP & Telangana Welfare Depts) → scaled eTutor assessments to lakh+ students.
- Led product discovery for MyProgressCard (B2C) and eTutor Compete (gamified JEE/NEET prep) → scaled to 1.5 lakh subscribers.
- Gathered requirements & mapped workflows for B2B assessment software, laying foundation for institutional adoption.
- Partnered with dev teams for analytics dashboards, test report design, and product QA.
- Contributed to data insights for sales teams, improving client acquisition pitch effectiveness.
Training & Placement Officer
Adarsh Engineering College
07.2014 - 01.2017
- Elevated placement rates 2x in Year 1, 10x in Year 2 for diploma, engineering, MBA students.
- Designed root-cause analysis of low placements → implemented systematic training + academic integration.
- Organized MNC off-campus drives, workshops, seminars; built strong employer-branding linkages.
- Collaborated with HODs & Principal to integrate soft skills + technical training into curriculum.
Assistant Professor
IFET College of Engineering / Pragati Engineering College
07.2010 - 05.2014
- Delivered 3,000+ teaching hours across UG/PG courses in Power Electronics, AI, Professional Ethics, Energy Audit.
- Guided 50+ application-oriented projects, boosting placement readiness.
- Published research papers & presented in national/international conferences.
- Established research lab; cross-collaborated with CSE/ECE departments for joint publications.
- Organized Faculty Development Programs & Student Seminars.
Education
MBA - General Management
Pondicherry University
Puducherry01.2021
Master of Engineering - Power Electronics & Drives
Anna University
Mailam06-2010
Post-Graduate Certificate - Real-Time Embedded Systems
Coventry University
Bengaluru, India04-2006
Bachelor of Technology - Electrical & Electronics Engineering
Pondicherry University
Puducherry05-2004
Skills
Product Management: Roadmapping, Agile/Scrum, Product Strategy, Backlog Grooming, Sprint Planning, Stakeholder Management, Monetization Models, GTM Planning
Business Analysis: Requirement Gathering, Process Mapping, Stakeholder Interviews, User Journey Mapping, Documentation (BRD/FRD/Use Cases)
Growth & Strategy: AARRR Metrics, Retention Frameworks, Churn Reduction, User Engagement, Referral Programs, Pricing Models
Analytics & Data: SQL, Power BI, Google Analytics, Mixpanel
Design & UX: Figma, Miro, Maze, AI-based UX tools (Motiff, Lovable)
Productivity & Collaboration: JIRA, Trello, Confluence, Notion, Slack, MS Teams
No-Code & Automation: KodeFast, Zapier, Bubble, Airtable
Cloud & DevOps (Exposure): AWS (cost optimization, server scaling), CI/CD awareness, GitHub
EdTech: Assessment Platforms (JEE/NEET), LMS, Career Mapping, B2C Test Prep Products
Enterprise Solutions: ERP, SIS, HRM, CRM integrations
AI & Automation: Built regex AI pipeline, LLM-based QC for Content Verification, AI chatbots for LMS support, Integrated JDoodle AI models for coding Assessment
Timeline
Senior Manager – Products & Operations
Hallmark Global Technologies Ltd.
08.2024 - Current
Product Manager
Hallmark Global Technologies Ltd.
02.2022 - 07.2024
Business Analyst
Hallmark Global Technologies Ltd.
02.2017 - 10.2021
Training & Placement Officer
Adarsh Engineering College
07.2014 - 01.2017
Assistant Professor
IFET College of Engineering / Pragati Engineering College
07.2010 - 05.2014
MBA - General Management
Pondicherry University
Master of Engineering - Power Electronics & Drives
Anna University
Post-Graduate Certificate - Real-Time Embedded Systems
Coventry University
Bachelor of Technology - Electrical & Electronics Engineering
Pondicherry University
Key Achievements
- Revived failing EdTech SaaS (eTutor) → stabilized churn, planned ₹10 Cr path.
- Built Rank Booster B2C MVP → reduced GTM cycle from 15 days to 3 days with AI tools.
- Successfully audited 85K+ content items, restored client trust.
- Achieved 1.5 Lakh subscribers for B2C exam platform (2017–21).
- Increased campus placements by 10x in 2 years (TPO role).