Saurav Basak
Kolkata
Summary
I am a motivated, experienced and result oriented professional with a balanced knowledge of over 13 years of handling Headquartered Accounts managing their Room Sales, Catering and MICE Events for India and South Asia. Skilled in Revenue Management, Customer Relationship Management (CRM), Sales Resource development and effective deployment.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Director of Sales
Hyatt Centric Ballygunge Kolkata
Kolkata
03.2024 - Current
- Managed sales budget and monitored expenses to ensure alignment with financial targets.
- Maintained sales volume and selling price by keeping current with supply and demand.
- Hired and motivated high-performing sales team.
- Monitored competitor activities and adjusted strategies to maintain competitive advantage.
- Provided detailed sales reports and forecasts to executive management for strategic decision-making.
- Participated in trade shows and industry conferences to network and promote products.
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
- Built sales forecasts and schedules to reflect desired productivity targets.
Associate Account Director -Cluster Sales
Hyatt India Consultancy Pvt Limited
Kolkata
11.2022 - 03.2024
- Setting up of Cluster Sales set up for Hyatt Corporation for the first time from Eastern India.
- Identified key accounts and drove revenue for Hyatt Hotels in the Indian Subcontinent.
- Expanded market presence in Assam, Orrisa, Bihar, and Jharkhand by developing new client relationships.
- Led the successful execution of the Wedding by Hyatt initiative for our key wedding hotels.
- Activated new Transient accounts for Hyatt India Hotels
- Maximized revenue generation and expansion of IPL and ISL business ventures within Hyatt India Hotels
- Drove business for Hyatt India through handling Major Mice and EMC/DMC events
- Spearheaded a budget of INR 100 million from East India.
Senior Sales Manager - National Sales Office
Marriott Hotels India Pvt Limited
Kolkata
01.2018 - 11.2022
- Increased revenue from Eastern and South India by successfully selling 136 Marriott Hotels across India and South Asia.
- Developed and expanded the MICE and Sports segment in Eastern India
- Received the President Circle Award for exceeding revenue targets as one of the top performers in APAC.
- Received MICE Pinnacle Award in 2018 for exceptional sales performance.
- Mentored and guided new recruits to effectively handle National Sales.
- Led a INR 500 Million budget from Kolkata.
National Account Manager – South West Asia
Intercontinental Hotel Group
New Delhi
01.2017 - 01.2018
- Managed order cycle for IHG Hotels in India to enhance business development, maintain sustainability, and boost customer satisfaction.
- Monitored customer buying trends, market conditions and competitor actions to make strategic adjustments and meet sales targets.
- Evaluated costs and set structures to achieve profit targets based on expected market price points
- Utilized a focused approach to drive hotel revenues through strategic initiatives
- Attended and represented company at trade shows and citywide conventions
- Managed the budget of INR 30 Million for operations in Kolkata.
Sales Manager –Regional Sales
Lemon Tree Hotels Limited
Kolkata
01.2016 - 01.2017
- Contributed to the planning process to optimize sales outcomes for a portfolio of 29 Lemon Tree properties in India
- Led the planning and implementation of Sales Strategies for four upcoming hotels in Eastern India
- Attended and represented company at trade shows and citywide conventions
- Achieved successful management of an INR 20 Million revenue-generating portfolio.
Assistant Sales Manager –Regional Sales Office - East
Fortune Park Hotels Limited
05.2011 - 01.2016
- Dealt adeptly with crucial accounts for backing East Indian Fortune Hotels
- Contributed to the establishment of new account portfolios.
- Provided on-the-job training to Sales Executives
- Provided assistance and direction to the sales Coordinator on a daily basis
- Attained the highest sales target during the years 2012-15.
- Managed INR 45 million revenue portfolio.
Sales Executive
The Stadel Kolkata
Kolkata
04.2010 - 05.2011
- Developed business plan and sales strategy to achieve company sales goals and profitability by using effective market segmentation methods.
- Maintained regular contact with existing clients and successfully acquired new prospective clients
- Maintained contact with all clients in the market area, ensuring high levels of client satisfaction.
- Supported revenue generating departments of the hotel to maximize profits
- Managed portfolio worth INR 10 Million.
Education
High School Diploma -
Hindu School
Kolkata03-2006
Skills
- Sales program management
- Opening New hotels
- Sales leadership
- Sales negotiation
- New Business Development
- Revenue Management
- Salesforcecom
- Sales Data Analysis
- Hyatt Envision
- SFA
- MS Office
- Hoteligence ( Booking Data from GDS)
- Social Media Marketing
- Profitability Optimization
- Revenue Growth
Certification
Hyatt – Sales Foundation by Mercuri International, 2023
Education
South Point High School, 2004, 2006, Professional development completed in high secondary studies. Elected vice Captain of Cricket and Football team., Bachelor of Science: Hospitality Management, Nips school of Hotel Management, 03/2006, 04/2009, Completed professional development in 'Rooms Division Management'. Academic marks: 8.03 CGPA
Languages
- English
- Hindi
- Bengali
Languages
English
First Language
Timeline
Director of Sales
Hyatt Centric Ballygunge Kolkata
03.2024 - Current
Associate Account Director -Cluster Sales
Hyatt India Consultancy Pvt Limited
11.2022 - 03.2024
Senior Sales Manager - National Sales Office
Marriott Hotels India Pvt Limited
01.2018 - 11.2022
National Account Manager – South West Asia
Intercontinental Hotel Group
01.2017 - 01.2018
Sales Manager –Regional Sales
Lemon Tree Hotels Limited
01.2016 - 01.2017
Assistant Sales Manager –Regional Sales Office - East
Fortune Park Hotels Limited
05.2011 - 01.2016
Sales Executive
The Stadel Kolkata
04.2010 - 05.2011
High School Diploma -
Hindu School
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