Sayanee Gupta
Kolkata
Summary
Creative content writer with 10 years of experience in producing quality SEO friendly web content, specialized in the niche of entertainment, fashion, health, and lifestyle. Delivers original articles, blogs, and promotional content that grabs audience attention and increases engagement. Utilises excellent research, writing, and editing skills to enhance content quality. Good at developing content strategies, presently seeking a remote content writing job in an esteemed company to improve my skills through dedicated work.
Overview
10
10
years of professional experience
Work History
Content writer and strategist
Pycker.com and Khelo App (an online film magazine)
remote
04.2016 - 02.2022
- Crafted high-quality articles, blog posts, and social media content that intrigue, educate, and entertain the target demographic.
- Researched the industry trends to come up with viral content ideas to enhance audience engagement.
- Developed well-rounded content strategies that enhanced audience engagement and improved the workflow.
- Collaborating with clients and writing press releases, blogs, and promotional content on demand.
- Worked with the graphic design, SEO, and marketing team to ensure consistency and timely output
- Edited, proofread, and fine-tuned articles as per the requirements
- Handled social media platforms to drive organic traffic to the company website
- Analysed content performance metrics to identify areas for improvement and optimise future content initiatives.
- Mentored junior writers
Content Writer and Editor
Excede SEO and Web Development
01.2012 - 01.2016
- Writing SEO-friendly and original content which includes articles, blogs and web content for various clients
- Co-operating with SEO team and marketing team to maintain the calender
- Editing and Proof-reading others’ work
- Worked as a freelance writer.
Education
PG Diploma in Mass Communication
George Telegraph Institute
Kolkata, WB01-2010
B.A (Honors) - English
East Calcutta Girls College
Kolkata, WB01-2007
HS - Arts
Laban Hrad Vidyapith for Girls
Kolkata, WB01-2004
Madhyamik -
Holy Child Institute
01-2002
Skills
- Content writing
- Creative writing
- Article Writing
- Blogging
- Editing and proofreading
- Content strategy Developmennt
- SEO optimization
- Social media management
- Conducting Online Research
- Trend Analysys
- Content performance analysis
- Copywriting
- Press Release Writing
- Web Page Content Writing
- Classified Writing
- Time management
- Infographic creation
- AI Tools utilization
- Online Research
- Microsoft Office
- Photoshop
- Canva
- Chat GPT
- Nano Banana
Languages
English
Bengali
Hindi
Personal Information
- PG Diploma in Mass Communication & Public Relation
- B.A (Honors) in English from East Calcutta Girls College under Calcutta University
Hobbies and Interests
- Writing
- Watching movies & Asian dramas
- Reading books
- Net surfing
- Listening music
Timeline
Content writer and strategist
Pycker.com and Khelo App (an online film magazine)
04.2016 - 02.2022
Content Writer and Editor
Excede SEO and Web Development
01.2012 - 01.2016
PG Diploma in Mass Communication
George Telegraph Institute
B.A (Honors) - English
East Calcutta Girls College
HS - Arts
Laban Hrad Vidyapith for Girls
Madhyamik -
Holy Child Institute