Summary
Overview
Work History
Education
Skills
Accomplishments
Hobbies and Interests
Disclaimer
Timeline
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SHANTHI S H

Bangalore

Summary

Dynamic and results-driven professional with extensive experience in the performance marketing industry, customer engagement, and growth strategies. Excelling in problem-solving and team leadership. Proven track record in optimizing processes, and delivering impactful presentations. Skilled in SQL, Power BI, Tableau, and data visualization, achieving a 50% reduction in utilisation while fostering strong client relationships and enhancing business development strategies.

Overview

8
8
years of professional experience

Work History

Lead, Network Compliance Specialist

CJ AFFILIATE
Bangalore
04.2023 - Current
  • Overseeing two teams to ensure timely, high-quality task completion, acting as the key contact for issue resolution and client communications
  • Align team goals with organizational objectives, conducting performance appraisals and crafting development plans for employee growth
  • Lead onboarding processes, develop customized training materials, and deliver compliance training for the APAC market to foster transparent communication and partnerships
  • Optimize compliance monitoring tools and identify cost-saving strategies, conducting thorough investigations of violations
  • Deliver impactful presentations, including to the CEO, sharing critical business insights

Senior Network Compliance Specialist

CJ AFFILIATE
Bangalore
07.2019 - 03.2023
  • Effectively communicated with clients about reports and dashboards, prepared quarterly business reviews, and negotiated terms for onboarding new clients
  • Monitored compliance for major clients like AMEX, CITI, BofA, AT&T and Verizon, guiding advertisers and helping publishers adhere to industry standards
  • Managed payments, enforcing compliance to prevent fraudulent activities and reversed commissions as needed
  • Developed process improvements and dashboards, leading to a 50% reduction in bandwidth usage

Client Service Associate Analyst

CJ AFFILIATE
Bangalore
09.2017 - 06.2019
  • Delivered technical support to clients by troubleshooting and resolving issues related to reporting, publisher recruitment, performance analysis, and publisher optimization
  • Ensured client accounts were accurate and up to date
  • Developed strategic solutions to enhance campaign performance through best practices, performance analysis, and category expertise
  • Managed affiliate programs by crafting investment proposals and negotiating terms with publishers for effective campaign execution
  • Analysed competitor information to help clients devise more effective promotional strategies and boost revenue

Intern

GAAQ Consortium
Bangalore
04.2017 - 05.2017
  • Managed bookkeeping and compliance work related to taxation

Education

Bachelor of Commerce - Finance & Human Resource

BANGALORE UNIVERSITY
Bangalore, IN
04.2017

Post Graduation - Business Analytics

VISVESVARAYA TECHNOLOGICAL UNIVERSITY
Bangalore, IN

Skills

    MS Office (Word, Excel, PowerPoint)

    SQL

    Python

    Tableau

    Power BI

    SFMC (Salesforce Marketing Cloud)

    Problem-solving

    Interpersonal skills

    Conflict resolution

    Analytical thinking

    Business development

    Timeline management

    Competitor research & analysis

    Team building

    Data visualization

    Investigation techniques

    Brand Verity

    Cognos

    Dataloaderio

    The Search Monitor Tool

Accomplishments

    The Exceptional Performer, July 2020

    Shining Star Award, November 2019

    Collaborator of the Year, December 2018

    Spot Award – Won multiple spot awards, recognized by managers and clients

    Leadership Award – Training Initiative

    Network Compliance Superstar – Quarterly Recognition Award

Hobbies and Interests

  • Painting
  • Travelling
  • Playing instruments (guitar)
  • Learning new languages
  • Yoga

Disclaimer

I hereby declare that the above-mentioned details are true to the best of my knowledge.

Timeline

Lead, Network Compliance Specialist

CJ AFFILIATE
04.2023 - Current

Senior Network Compliance Specialist

CJ AFFILIATE
07.2019 - 03.2023

Client Service Associate Analyst

CJ AFFILIATE
09.2017 - 06.2019

Intern

GAAQ Consortium
04.2017 - 05.2017

Bachelor of Commerce - Finance & Human Resource

BANGALORE UNIVERSITY

Post Graduation - Business Analytics

VISVESVARAYA TECHNOLOGICAL UNIVERSITY

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