Typography, visual identity, motion graphics and guitar
Shashikiran Jeppu
Internal Communications Lead
Mumbai
Summary
Communications leader with over a decade of experience in designing and executing campaigns that drive employee engagement and strengthen brand consistency. Skilled in managing creative teams, producing award-winning content, and optimizing processes for both internal and external communications. Adept at vendor management, project delivery, and collaborative stakeholder engagement.
Overview
25
25
years of professional experience
9
9
years of post-secondary education
Work History
Internal Communications Lead
Thoughtcom India Private Limited
11.2013 - Current
- Led a five-member team to deliver award-winning projects, including an interactive gamified campaign that achieved 41% employee engagement (AD World Showdown & ICL).
- Developed and executed external advertising and social media campaigns for major clients, overseeing radio, digital, and print deliverables to ensure stakeholder satisfaction.
- Produced a wide range of communication materials (newsletters, mailers, microsites, brochures, AVs, and event collateral), always ensuring alignment with brand guidelines and business goals.
- Managed vendor relationships, handled contract negotiation, quality oversight, and ensured timely payments to support efficient campaign delivery.
- Streamlined billing and project management to reduce errors and accelerate payment cycles.
- Organized and managed major corporate events, including leadership town halls and engagement programs.
- Created reports and presentations for leadership using PowerPoint and Canva.
- Maintained proficiency in SharePoint and content management systems for digital communication and resource deployment.
Workforce Management & Customer Service
BPO Industry (Wipro, Convergys, Serco, GTL)
01.2001 - 01.2008
- Track and monitor project performance continuously against goals.
- Analyze call trends and incorporate insights into reports.
- Forecast call volume and required resources for efficient handling.
- Plan projects ensuring timelines are realistic and achievable.
- Prepare daily, weekly, and monthly reports for various departments and process monitoring.
- Create weekly schedules factoring in agent preferences, work rules, and constraints.
- Strategize multiple shifts and planned breaks to optimize agent schedules and reduce costs.
- Balance business needs and agent off-phone activities in scheduling.
- Manage changes to schedules and requirements daily to meet forecast objectives.
- Monitor real-time data to make recommendations maintaining service levels.
- Proactively anticipate potential issues and suggest mitigation methods.
- Identify opportunities to design shared tools, templates, process documentation, and databases.
- Continuously improve processes and deliverables based on feedback and performance data.
- Load, sort, and filter call tables; create campaigns aligned with daily and monthly strategies.
Education
MBA - Marketing
Welingkar Institute
Mumbai 04.2015 - 06.2018
Diploma - Visual Effects
Frameboxx Animation & Visual Effects
Mumbai 04.2008 - 06.2010
Bachelor of Commerce - Financial Accounting
Mumbai University
Mumbai 04.1997 - 06.2000
Skills
Communication strategy and campaign management
undefinedCertification
Advanced Analytics in R (Udemy, ongoing)
Interests
Awards
AD World Showdown & ICL: Led interactive gamified campaign achieving 41% engagement, Corporate Video Awards: Social responsibility films on girl child education and women empowerment, Oscar-winning compositing team member: "Life of Pi"
Timeline
MBA - Marketing
Welingkar Institute
04.2015 - 06.2018
Internal Communications Lead
Thoughtcom India Private Limited
11.2013 - Current
Diploma - Visual Effects
Frameboxx Animation & Visual Effects
04.2008 - 06.2010
Workforce Management & Customer Service
BPO Industry (Wipro, Convergys, Serco, GTL)
01.2001 - 01.2008
Bachelor of Commerce - Financial Accounting
Mumbai University
04.1997 - 06.2000