Sheetal Poorvi Patil

Lead end-to-end research projects (quantitative & qualitative) from problem definition to insight delivery
Partner with clients to translate business questions into research frameworks and methodologies
Designed and executed quantitative studies (survey design, sampling strategy, data validation, and analysis)
Managed qualitative research including IDIs and FGDs; synthesized findings into actionable insights
Delivered insight-driven reports and presentations, enabling strategic decision-making for clients
Triangulated primary research with secondary data to strengthen recommendations
Managed global stakeholders and cross-functional teams, ensuring seamless project execution
Oversaw vendor/fieldwork partners, including negotiation, onboarding, and quality control
Conducted data quality checks and ensured analytical rigor in all deliverables
Used Salesforce dashboards and reporting to track project KPIs and improve turnaround time
Mentored team members and improved delivery quality through structured feedback and coaching
Led process improvement initiatives, enhancing efficiency and client satisfaction

• Analyzing the Financials, Governance, Infrastructure of the Company across all verticals and geographies through secondary and primary research
• Understanding the company's performance quarterly and yearly and providing Observation and Key Takeaways to the client.
• Having the good knowledge about Secondary sources like Hoovers, Factiva, Pac reports, Gartner, One source, Thomson Reuters.
• Supporting the team of 4 by finding right information in key outsourcing projects and generate error free reports and to achieve the targets in time

• Successfully initiating, executing and delivering research projects involving market assessment & sizing, competitive analysis & benchmarking and industry/sector analysis etc
• Ability to understand financial statements and conduct basic financial analysis
• Taking ownership of all the business research assignments entrusted and work closely with the team to produce impeccable quality outputs
• Conduct secondary/primary research based on the tactical and strategic information needs of the client
• Analyzing the information, providing insights and report writing with a logical structure
• Ability to take responsibility of assigned tasks and work with minimum guidance
• Interact regularly with team lead/project manager and other team members

• Collect and analyze data on customer demographics, preferences, needs and buying habits to identify potential markets and factors affecting product demand
• Prepare reports of finding, creating dashboards for the management to act on
• Forecast and track marketing and sales trends, analyzing collected data
• Measures the effectiveness of marketing, advertising and communications programs and strategies
• Gather market intelligence, seek and provide information to help client companies determine their position in the marketplace
• To provide management with information and proposals concerning the promotion, distribution, design and pricing of company products or services
• Conduct competitor study, gather data on competitors and analyze their sales, and method of marketing and distribution
• Devise and evaluate methods and procedures for collecting data (such as surveys, opinion polls, or questionnaires), or to arrange to obtain existing data. Designing or assisting in the development of questionnaires and moderator guides to ensure the necessary data is captured

• Project: Bristol-Myers Squibb
• Provide data mining solutions to the client both in terms of building databases through comprehensive information research and data analysis
• Carry out search engine activities to help achieve client requirements and have very good exposure in Health Care and Pharmaceutical Domain
• Manage Key Opinion Leaders (KOL) profiling, segmentation and resources allocation
• Training the new employees on the project

• Worked in the Information Support Services (ISS) group with a focus to provide data mining solutions to the client both in terms of building databases through comprehensive information research and data analysis