Shekhar Verma
Group General Manager
Noida
Summary
Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths.
Overview
12
12
years of professional experience
Work History
Group General Manager-Sales
The Embassy Inn
05.2026 - Current
- Directed operational strategies to enhance guest satisfaction and streamline service delivery.
- Implemented cost-control measures, optimizing budget management across various departments.
- Led cross-functional teams to improve service standards and operational efficiency.
- Developed training programs for staff, fostering professional growth and enhancing team performance.
- Analyzed market trends to inform pricing strategies and promotional campaigns, driving revenue growth.
- Managed financial performance with accurate budgeting, forecasting, and reporting to maintain strong fiscal health of the organization.
- Established key partnerships with local businesses to enhance customer experience and community engagement.
General Manager
Hotel Aarkay Palace -Noida 44 (A Unit of BHS Hospitality Pvt Ltd) ( 61 Keys )
02.2022 - 05.2026
- operation management manages and regulates daily activities of ota (mmt agoda expedia booking.com cleartrip channel partner etc.) banquets and employee maintenance etc.
- Administers revenue management and distribution strategy for hotel, managing day-to-day yield operations.
- ensure proper configuration, validation, and optimal performance of all related systems
- Manage and assess compliance with standards and operations of reservations department.
- Ensure web site booking process is maintained up-to-date and functional.
- Ensure hotel personnel is fully competent in use of all systems
- Work in liaison with hotel sales and reservations departments as team.
- Daily pick-up analysis, strategy adjustments and reporting.
- Responsible for implementation of Standard Operating Procedures for smooth functioning of operations and maximizing operating profits by building and maintaining efficient and effective team.
- To build and maintain strong relationships with channel partners to achieve goals.
- To identify potential customers, create, and close new business opportunities in line with strategic direction of company.
- To prepare pre-goal proposals for prospective clients.
- Department to achieve stretched targets in result-focused environment.
- Prepare and present reports when needed.
- Attend sales educational events and seminars.
- Stay up to date with latest Operations trends.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Increased profit by streamlining operations.
- Developed and maintained relationships with external vendors and suppliers.
- Negotiated contracts with vendors and suppliers to obtain best pricing and terms.
- Directed operational efficiency improvements, optimizing workflow and resource allocation across multiple departments.
- Led strategic planning initiatives, aligning business objectives with market trends to enhance competitive positioning.
Operations Manager
Comfort Inn by Choice Hotels ( 32 Keys )
04.2021 - 01.2022
- Responsible for implementation of Standard Operating Procedures for smooth functioning of operations and maximizing operating profits by building and maintaining efficient and effective team.
- To build and maintain strong relationships with channel partners to achieve goals.
- To identify potential customers, create, and close new business opportunities in line with strategic direction of company.
- To prepare pre-goal proposals for prospective clients.
- Department to achieve stretched targets in result-focused environment.
- Prepare and present reports when needed.
- Stay up to date with latest Operations trends.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Increased profit by streamlining operations.
- Developed and maintained relationships with external vendors and suppliers.
- Negotiated contracts with vendors and suppliers to obtain best pricing and terms.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them
- Supervised operations staff and kept employees compliant with company policies and procedures
- Streamlined daily operations, enhancing guest satisfaction and service efficiency.
- Implemented training programs for staff, improving team performance and operational consistency.
Operations Manager
When Inn Gurgaon Service Apartments ( 02 Building 55 Keys )
08.2020 - 03.2021
- Responsible for implementation of Standard Operating Procedures for smooth functioning of operations and maximizing operating profits by building and maintaining efficient and effective team.
- To build and maintain strong relationships with channel partners to achieve goals.
- To identify potential customers, create, and close new business opportunities in line with strategic direction of company.
- To prepare pre-goal proposals for prospective clients.
- Department to achieve stretched targets in result-focused environment.
- Prepare and present reports when needed.
- Attend sales educational events and seminars.
- Stay up to date with latest Opreations trends.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Increased profit by streamlining operations.
- Developed and maintained relationships with external vendors and suppliers.
- Negotiated contracts with vendors and suppliers to obtain best pricing and terms.
Front Office Manager
HOTEL Silver Ark ( 50 Keys )
04.2017 - 07.2020
- Give all departure room information to Housekeeping promptly.
- Follow up with Housekeeping regarding clearance of departure rooms.
- Sell higher priced rooms and other facilities through proper and thorough salesmanship.
- Assist Telephone Operators during Rush hours.
- Courteously and promptly handle all reservations on phone or across counter.
- Update reservation records in order to have updated inventory of room
- To make regular sales calls and maintain systematic record of sales calls made with corresponding room nights books with various accounts.
- Resolved guest complaints professionally, maintaining positive relationships with customers for future business opportunities.
- Reconciled end-of-day reports to determine accurate billing and payment processing.
- Monitored financial transactions at front desk, ensuring accurate billing procedures and minimizing discrepancies.
- Enhanced guest satisfaction by efficiently managing front office operations and addressing customer concerns promptly.
- Managed daily room inventory to maximize occupancy rates and revenue generation.
- Managed reservation inquiries over phone/email/web platforms effectively ensuring full capacity utilization.
- Created weekly schedules for front office staff members to ensure appropriate coverage during peak hours or high demand periods.
- Handled guest complaints with empathy and professionalism, restoring satisfaction swiftly.
- Supervised front office operations to ensure seamless guest experiences and high satisfaction levels.
Front Office Executive
Hotel Manu Maharani ( 67 Keys )
06.2016 - 02.2017
- Registering guests and allocation of room on their arrivals.
- Maintain statutory records of all arrivals and departures, visa C-forms, A & D Register etc.
- Room all arrivals using arrival errand cards.
- Constantly update room racks and information racks.
- Maintain room rates absolutely current and up to date.
- Carry out amendments and cancellations of reservations intelligently and accurately.
- Created welcoming atmosphere by maintaining clean and organized reception area for all visitors
- Coordinated with housekeeping staff to ensure timely room turnovers, resulting in improved guest experience.
- Handled cash transactions accurately, ensuring proper accounting for daily financial reports
- Enhanced guest satisfaction with prompt attention to inquiries and professional communication skills
- Created a welcoming atmosphere by maintaining a clean and organized reception area for all visitors
- Received inquiries from corporate customers, major vendors and trade press and delivered informed responses with minimal input from executives
- Provided exceptional customer service, resolving issues promptly and effectively for satisfied guests
- Streamlined front desk operations by implementing efficient check-in and check-out procedures
- Coordinated with housekeeping staff to ensure timely room turnovers, resulting in improved guest experience
- Maintained accurate records of guest information through diligent documentation and data entry efforts
Front Office Executive
Hotel Navalgarh Plaza Rajasthan ( 42 Rooms )
10.2014 - 05.2016
- Registering guests and allocation of room on their arrivals.
- Maintain statutory records of all arrivals and departures, visa, C-forms, A & D Register etc.
- Room all arrivals using arrival errand cards.
- Constantly update room racks and information racks.
- Open guest folio without delay on computer and transmit it through Shannon slips to other departments.
- Maintain room rates absolutely current and up to date.
- Carry out amendments and cancellations of reservations intelligently and accurately.
- Updated reports, managed accounts, and generated reports for company database
- Created welcoming atmosphere by maintaining clean and organized reception area for all visitors
- Coordinated with housekeeping staff to ensure timely room turnovers, resulting in improved guest experience
- Documented, published and updated administrative and executive procedures and practices and established internal communication processes
- Managed front desk operations, ensuring seamless guest check-in and check-out processes.
Education
Bachelor of Arts -
Monad University
Hapur, India 04.2001 -
Bachelor of Hospitality And Tourism Management - Hospitality Administration And Management
Frankfinn Instiute of Air Hostess Training
Meerut, India 04.2001 -
Skills
Inventory Management
P&L Management
Customer Service
Maintenance Planning
Contract Negotiation
Client Relations
Vendor Sourcing
Operations Management
Staff Training
Performance monitoring
Budgeting and forecasting
Contract Management
Negotiation
Father's Name
Mr. Bharat Veer Singh
Personal Qualifications
- B.A ( Bachelors of Arts ), 2014
- HTCS - Hospitality travel & customer service from Frankfinn, 2011-12
Personal Information
Disclaimer
I do hereby declare that the above information made by me is true and correct to the best of my knowledge and belief.
Timeline
Group General Manager-Sales
The Embassy Inn
05.2026 - Current
General Manager
Hotel Aarkay Palace -Noida 44 (A Unit of BHS Hospitality Pvt Ltd) ( 61 Keys )
02.2022 - 05.2026
Operations Manager
Comfort Inn by Choice Hotels ( 32 Keys )
04.2021 - 01.2022
Operations Manager
When Inn Gurgaon Service Apartments ( 02 Building 55 Keys )
08.2020 - 03.2021
Front Office Manager
HOTEL Silver Ark ( 50 Keys )
04.2017 - 07.2020
Front Office Executive
Hotel Manu Maharani ( 67 Keys )
06.2016 - 02.2017
Front Office Executive
Hotel Navalgarh Plaza Rajasthan ( 42 Rooms )
10.2014 - 05.2016
Bachelor of Arts -
Monad University
04.2001 -
Bachelor of Hospitality And Tourism Management - Hospitality Administration And Management
Frankfinn Instiute of Air Hostess Training
04.2001 -