Summary
Overview
Work History
Education
Skills
Hobbies and Interests
Affiliations
Languages
Accomplishments
Certification
Websites
References
Timeline
Generic

SHIFAA DAHAB

Summary

Dynamic marketing professional with a results-oriented mindset, offering innovative insights and strategies for effective marketing initiatives.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Marketing Executive

Bastian Hospitality
02.2024 - 06.2025
  • In charge of social media strategy, calendar, and content ideation.
  • Enhanced customer experience for third-party platforms, with prompt responses on Bastian’s online presence across various platforms, like Direct Messages on Instagram, Google business pages, Swiggy, and Zomato reviews.
  • Collaborate with graphic designers to create creatives for third-party marketing agencies to increase footfall revenue.
  • Executed WhatsApp broadcasts to market events and new launches to Bastian’s niche guests and target groups.
  • Actively lead shoots for Bastian’s in-house Instagram page and for third-party content.
  • I realized that I was signing off on the agreement and negotiating with third-party platforms for online delivery.

Marketing Assistant

QS Quacquarelli Symonds
02.2023 - 12.2023
  • Handled a widespread range of omni-channel marketing for the QS Southeast Asia and QS India regions, for the Digital & Events Team. In charge of:
  • Social media creatives in the form of Reels and Boomerangs.
  • Email marketing campaigns and creating event landing pages.
  • Social media strategy, calendar, and content creation.
  • In-depth experience in managing international clients.
  • I have actively participated in the organizing and managing of events across metro cities in India.

Marketing Intern

Wishup
10.2022 - 01.2023
  • Functioning as a Marketing Intern, responsible for Digital Marketing, increasing outreach of the Website, and handling their social media platforms (Twitter, Instagram, LinkedIn, Facebook, etc.)

Digital Marketing Intern

Hazel Embroidery Designs
07.2020 - 08.2020
  • Interning as a Social Media Marketer and Digital Marketer, responsible for content creation and account engagement on Instagram.

Intern

RAW Pressery Pvt. Ltd.
05.2019 - 06.2019
  • Understanding the functionality of an office and working closely with Marketing, Operations (HPP process of cold press juices), Sales Distribution, Data Analysis and Customer Relations on Go To Market, Market research and sampling; integrate to deliver the product to customers

Education

Bachelor of Science - Economics And Management

University of London – London School of Economics
Mumbai
08-2022

2 A levels -

Vibgyor High School
Mumbai
01.2019

10 GCSEs Higher Education -

Vibgyor High School
Mumbai
01.2017

Skills

Social media and email marketing

  • Digital analytics
  • Influencer partnerships
  • Customer engagement
  • Time management
  • Problem solving
  • Negotiation skills
  • Market research and planning
  • App marketing
  • Competitive analysis
  • Microsoft Office proficiency
  • Creative collaboration
  • Campaign strategy
  • Effective communication
  • Performance marketing

Hobbies and Interests

Travelling, Creative with makeup. Photography, DIY homemade self-care, Gardening.

Affiliations

  • Participated in Shiamak Davar's summer dance lessons, 2007
  • Participated in Vibgyor High Model United Nations (VHMUN) as a delegate in the Historic Security Council, 2015
  • Contributed 44 hours in Vibgyor High Student's Social Responsibility Cell (VHSSRC) from 2015 to 2016 and 38 hours in VHSSRC from 2017 to 2018
  • Participated in VHMUN as a photographer in the Press Corps in 2016
  • Participated in an adventure camp, Xthrill, 2017

Languages

English
First Language
French
Intermediate (B1)
B1
Hindi
Proficient (C2)
C2

Accomplishments

  • Secured 1st place in self-defense, 2007
  • Secured 3rd place in the Performing Arts Competition, 2008
  • Secured 2nd place in the Poetry Recitation Competition, 2008
  • Secured 2nd place in the Inter House Pictionary Competition, 2011
  • Scored 6.0 (the highest level of achievement) in Science, Cambridge Checkpoint, 2014
  • Class representative of marketing management, year 2 of graduation

Certification

Udemy excel course certificate

References

References available upon request.

Timeline

Marketing Executive

Bastian Hospitality
02.2024 - 06.2025

Marketing Assistant

QS Quacquarelli Symonds
02.2023 - 12.2023

Marketing Intern

Wishup
10.2022 - 01.2023

Digital Marketing Intern

Hazel Embroidery Designs
07.2020 - 08.2020

Intern

RAW Pressery Pvt. Ltd.
05.2019 - 06.2019

Bachelor of Science - Economics And Management

University of London – London School of Economics

2 A levels -

Vibgyor High School

10 GCSEs Higher Education -

Vibgyor High School
SHIFAA DAHAB