Shivam Gusain

• Proposed the idea of using GIFs and videos instead of only static images to improve engagement.

• Helped shift content strategy to include:
  GIFs, Motion videos, Carousels, Webinar highlights. Regularly contributed creative ideas to the team.

• Worked with Rootstaff during the early phase of my journey. For over a year, have been actively working with Flentis and Rootstaff.

• Since December, started working with Trice Healthcare alongside Flentis.

After taking a 9-month break from graphic design, I returned to the field with a fresh mindset and stronger creative energy.

• I became comfortable working with GIFs, turning static visuals into more engaging and interactive content.
• I also gained hands-on experience in video production,
  Supporting the planning and recording process during shoots.
• Along the way, I improved in:
  Visual detailing, layout clarity, and animation planning.
  Content coordination, working closely with creative and marketing teams. Understanding how to blend storytelling with design and motion to deliver clear, effective communication.
• This journey helped shape my creative thinking, technical skills, and team collaboration, setting a strong base for future growth.

This company has always inspired me with its visually engaging and high-quality content—it quickly became one of my favorites to follow. I had the chance to join them as a Motion Graphic Artist, which turned out to be a turning point in my creative journey. By studying their designs closely, I learned how to focus on visual details, color balance, and layout clarity, which helped sharpen my overall design thinking.

• My responsibilities included:
  Creating animated visuals, explainer videos, social media motion posts, and storyboards.
  Transforming static content into dynamic animations that were more engaging and easy to understand.
  Working closely with the creative and content teams to plan visual narratives.
  Managing timelines, file structures for efficient production.

• I also improved in:
  Scene transitions, use of typography in motion, and audio syncing.
  Creating animations that not only look good but also communicate clearly.
  Collaborating across departments, understanding briefs better, and aligning design with campaign goals.

• Collaborated with cross-functional teams to ensure consistent branding and messaging across all company materials.
• Researched industry trends to stay current on best practices in graphic design.
• Maintained up-to-date knowledge of design trends, ensuring modern and appealing creations.

Joined the organization in 2020, starting with graphic design responsibilities. Gradually transitioned into video editing within a few months.

• Enhanced video content by adding motion graphics for better engagement.
• Learned by studying and replicating Envato Elements templates.
• Quickly developed skills in animation and customized motion design for the brand.
• Gained hands-on experience in combining static and motion graphics to create cohesive visual content.