Summary
Overview
Work History
Education
Skills
Websites
Locations
Timeline
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Shrabana Bhaduri

Kolkata

Summary

Results-driven Relationship Manager in Banking Operations with specialized skills in client relationship management, risk assessment, and regulatory compliance. Known for unparalleled productivity and efficient task completion. Excel in communication, problem-solving, and adaptability to navigate complex banking environments successfully and foster lasting client relationships.

Overview

5
5
years of professional experience

Work History

Assistant Manager

ICICI BANK LTD
Kolkata
09.2022 - Current
  • Managing sales for branch clients and providing excellent customer service by addressing queries and providing information on available products and services.
  • Actively participating in the operational processes of the bank to ensure smooth functioning and adherence to procedures.
  • Overseeing banking operations, managing end-to-end client relationships, and driving business growth.
  • Responsibilities included cash management, accounts, and compliance, as well as providing asset management services.
  • Client services involve building relationships, offering products, and gathering feedback, while business development focuses on cross-selling, referrals, and market expansion.
  • Generating new leads through cold calling and onboarding them, also identifying potential clients, initiating contracts through cold calling, and guiding them through the onboarding process to expand the client base and drive business growth through proactive lead generation efforts.
  • Managing a portfolio exceeding 12 crore clients while achieving a growth rate of over 15% showcases effective client portfolio management.
  • Maintaining and growing the client base through strategic initiatives, personalized services, and tailored product offerings.
  • Achieving a growth rate of over 15% demonstrates successful client retention, acquisition, and satisfaction strategies, contributing to the overall success of the managed client portfolio.
  • Assisted in the development of operational strategies to ensure efficient and productive operations.
  • Provided guidance and support to junior staff members on daily tasks, projects, and objectives.
  • Conducted regular performance reviews for employees to identify areas of improvement.

Assistant Business Development Manager

SAP GROUP
Kolkata
09.2021 - 08.2022
  • Generated new business opportunities through the ATL & BTL media campaigns
  • Developed integrated digital media proposals and presented through Power-point, Excel plans
  • Analysed data & metrics of the competitors to understand the target market also the behaviours of customers to prepare the right pricing strategies
  • Utilized the telephone, email, and web-based communications to connect with the customers
  • Collected data from Google analytics and Facebook analytics to analyse customer interaction and campaign performance data to create comprehensive reports and improve future marketing strategies
  • Maintained key accounts end to end conversions from onboarding, negotiation and client services

MARKETING AND BUSINESS DEVELOPMENT EXECUTIVE

PAGARBOOK
Bangalore
02.2021 - 07.2021
  • Developed new sales strategies and models to evaluate customer needs
  • Worked closely with the sales team & product team to push leads through sales funnel to get the potential customers
  • Developed and maintained an efficient relationship from demonstration to after sales service with new as well as with existing customers also creating brand presence in assigned territory
  • Collected and analysed the data to get the deeper understandings of the potential markets
  • Created surveys, end to end discussion, competitor analysis to learn about the target markets
  • Identified and arose the opportunities to get the successful results from feedbacks of the valuable customers
  • Established 200 walk-ins in 1st quarter and out of which 50 bookings for trial
  • Ensured 125% sales growth by performing different sales activities like product exhibitions, door to door demonstrations, meet-ups etc

MANAGEMENT TRAINEE (INTERNSHIP)

AARKA SPORTS PVT LTD
Noida
05.2020 - 08.2020
  • Worked in social media promotions, E-mail campaign to increase the brand awareness
  • Generated and converted leads from digital platforms
  • Created engaging contents for digital platforms like creating polls, quiz posters, videos
  • Created numerous numbers of webinars for properly demonstration of the features and the benefits of the products to the customers

Education

PGDM - MARKETING

PUNE INSTITUTE OF BUSINESS MANAGEMENT
01.2021

BACHELOR OF COMMERCE -

CALCUTTA UNIVERSITY
01.2018

W.B.C.H.S.E -

01.2015

W.B.B.S.E -

01.2013

Skills

  • Data analysis
  • Client management
  • Customer Relationship Management (CRM)
  • Portfolio handling
  • Banking operations
  • Team management
  • Wealth management
  • Retail operations

Websites

Locations

  • Kolkata, West Bengal, India
  • Bangalore, Karnataka, India
  • Noida, Uttar Pradesh, India

Timeline

Assistant Manager

ICICI BANK LTD
09.2022 - Current

Assistant Business Development Manager

SAP GROUP
09.2021 - 08.2022

MARKETING AND BUSINESS DEVELOPMENT EXECUTIVE

PAGARBOOK
02.2021 - 07.2021

MANAGEMENT TRAINEE (INTERNSHIP)

AARKA SPORTS PVT LTD
05.2020 - 08.2020

PGDM - MARKETING

PUNE INSTITUTE OF BUSINESS MANAGEMENT

BACHELOR OF COMMERCE -

CALCUTTA UNIVERSITY

W.B.C.H.S.E -

W.B.B.S.E -

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