Siddharth Phukan

• Spearheading overall growth strategy for key accounts, driving business expansion and increasing revenue by 55%.
• Successfully managing relationships with top-tier clients, ensuring customer satisfaction, retention, and long-term partnership development.
• Leading cross-functional teams to execute large-scale strategic initiatives, including market entry, product innovation, and operational efficiency improvements.Instrumental in scaling the business by identifying new market opportunities and formulating data-driven approaches for sustainable growth.
• Representing the company at industry events, building networks with stakeholders, and strengthening the company's position as a market leader

• Company Overview: India's largest PR firm
• Direct reporting to the Founder and MD to make and execute growth strategy in Financial Services Domain
• Work as a fintech consultant to support in financial domain in their reputation building & management
• Few of the clients managed are Juspay, Simpl, Ring, NPCI, etc
• India's largest PR firm

• Company Overview: As a founding team member of Cashfree payments had delivered the growth story of 0 to 1 and then scaling from 1 to 100
• Worked across departments - sales, products, ops, risk, policy etc
• Onboarded and managed enterprise accounts such as Cred, Meesho, Nykaa, IRCTC etc
• P&L owner of portfolio 6000C+ per month
• Led National team of 15 members spread across Delhi, Mumbai & Bangalore
• Launched lending product which scaled up to 100cr disbursements per day
• Launched split settlements for Swiggy, custom apis for Amazon Pay and scalable products for Dream11
• Handled marketing campaigns for growth as well as churn for business revival
• As a founding team member of Cashfree payments had delivered the growth story of 0 to 1 and then scaling from 1 to 100
• Achieved 50% of companies GMV target of 50k crore in FY22-23 at Cashfree
• Represented Cashfree in various fintech events as a speaker
• Launched multiple new products in payments for business growth such as Pre-auth, Cashgram in Payouts, Smart routing for higher success rate

●Managed a portfolio of merchants with monthly volume of INR 100 Cr+.

● Consistently met key metrics like float, cross sell, volumes and profitability

● Bagged business from new to bank accounts and providing payment solutions to them

● Managed cross-selling of assets, lending and liability to existing/new merchants

• Company Overview: subsidiary of IndiaMart
• Subsidiary of IndiaMart
• Managed the P&L function for K12 Business of Digital Classrooms, Career Development centers in the region, Edge makers and Microsoft Certification Program
• Seized the deals like Sainik School, Army School, DPS and more.

●Increased GMV from 80K to 94 Lakhs in span of 7 months (May-Nov)

● Led teams of technical pre-sales in identification, qualification, valuation, and pursuit-to-contract; build and lead a fixed sales team in acquisition of new opportunities

• Improved team efficiency by streamlining processes and implementing innovative management strategies.
• Identified areas for improvement within the department, implementing strategic initiatives to address gaps in performance or resources.

● Handled projects related to fabrication, assembly, testing and dispatch of assemblies needed in Pipe Mills titled as

● Rotation Station, Shot Blaster, De-Coiler and Flattener