Shruthi Raj

· Leading marketing initiatives for a new product vertical via email campaigns, client meetings, and global trade shows.

· Managing end-to-end order fulfilment — from inquiry to delivery — for domestic and international clients.

· Handling commercial operations and logistics for exports to 30+ countries and 80% of Indian states.

· Acting as the single point of contact (SPOC) for all client inquiries and orders. Overseeing pricing strategies, logistics coordination, and ISO 9001 audit compliance.

· Liaising directly with customers, customs agents, and logistics partners to ensure smooth operations.

Key Achievements:

· Played a key role in launching new OFC products and independently managing a booth at Wire 2024, Germany.

· Converted high-quality trade show leads into potential customers through direct engagement.

· Implemented ERP for sales and integrated CRM tools, improving data tracking and order conversion rates.

· Initiated root cause analysis for lost deals, boosting sales strategy insights.

· Introduced structured 20-day sales reviews to enhance outreach and business visibility.

• Responsible for providing Infrastructure support for data centers and customer support.
• Working with PwC clients for troubleshooting of network and system related issues.
• Responsible for coordinating with 3rd party vendors and key stakeholders.
• Create, update and maintaining of SOP's as per company standards.
• Preparation of weekly bandwidth reports.
• Change management and incident management for daily operations.
• Hosting review meetings to monitor progress of the project as per schedule.