Summary
Overview
Work History
Education
Skills
Certification
Awards
CORE COMPETENCIES
Timeline
Generic

SHUBHAM TIWARI

Mumbai

Summary

Results-driven professional with 10 years of expertise in strategic planning, sales, and business development within top consumer goods organizations. Currently leading strategy and business development for Hamilton Housewares, Pvt. Ltd. (Milton), focusing on launching and expanding the appliances sector across India. Skilled in crafting go-to-market strategies, enhancing distribution networks, and driving revenue growth. Recognized for identifying market opportunities and delivering sustainable growth through effective team leadership and operational optimization.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Manager – Strategy & Business Development (Appliances BU)

Hamilton Housewares Pvt. Ltd. (Milton)
Mumbai
11.2024 - Current
  • Drove business growth in India by leading strategy and roadmap for Appliances BU.
  • Executed go-to-market plans, product positioning, and pricing strategies for new launches.
  • Identified and cultivated strategic partnerships, distributors, Institution , CSD , and retail channels.
  • Monitored P&L to achieve revenue and profitability targets while optimizing costs.
  • Conducted market and competitor analysis to refine strategies and identify opportunities.
  • Collaborated cross-functionally with Product, Marketing, and Supply Chain teams for execution efficiency.
  • Mentored teams to foster a high-performance work environment promoting collaboration.

Sr. Area Sales Manager

BSH Household Appliances Manufacturing Pvt. Ltd. (Bosch Siemens)
Mumbai
07.2020 - 10.2024
  • Key Achievements:
  • - Employee of the Year Award – 2021 for highest achievement (Volume & Value) at the Pan-India level.
  • - Expanded into new markets (ROM, Goa, CG) from scratch.
  • - Managed the channel partner portfolio, developed new distributors, and exceeded primary and secondary sales targets.
  • - Strengthened business by aligning sales and marketing strategies, refining product positioning, and mentoring the field team.
  • Collaborated with marketing department to create effective advertising campaigns targeting specific markets.

Area Sales Manager

Atomberg Technologies Pvt. Ltd.
Mumbai & UP
08.2018 - 07.2020
  • Key Achievements:
  • - Best Manager – 2018, for pioneering regional modern retail business for BLDC ceiling fans.
  • Established and scaled up the market from the ground up.
  • Identified new business opportunities through market research and analysis.

Sr. Sales Officer

Preethi Kitchen Appliances Pvt. Ltd. (Philips Subsidiary)
Mumbai
08.2017 - 08.2018
  • Key Achievements:
  • - 3-Star of the Quarter Award for the fastest OP achievement.
  • - Onboarded major regional electronics retail chains (DIGI1, Kohinoor, Snehanjali, Rahul, Mallaika).
  • - Selected for Leadership Training in People Management.
  • Analyzing data to determine the effectiveness of sales campaigns.

Territory Head

Bajaj Electricals Ltd.
Mumbai
04.2015 - 08.2017
  • Key Achievements:
  • - Achieved the highest regional growth (29%) in FY 15-16.
  • - Developed untapped western suburban markets (Palghar, Boisar, Dahanu).
  • - Implemented RREP (TOC) and RBP programs successfully.

Education

MBA - Marketing

NLDSMR
Mumbai
03-2021

B.Sc. - Information Technology

Mumbai University
Mumbai
03-2015

Skills

  • Strategic planning and market analysis
  • Go-to-market strategy and sales forecasting
  • Product positioning and P&L management
  • Channel development and customer relationship management
  • Cross-functional collaboration and team leadership
  • Performance metrics and negotiation skills
  • Data-driven decision making

Certification

  • Managing & Leading Change – Quest International University, Malaysia
  • Distribution Management & Sales Champion
  • License to Sell Program – 2017

Awards

Employee of the Year – 2021-22 (BSH), Best Manager – 2018-19 (Atomberg), 3-Star of the Quarter – 2017-18 (Preethi), Best Territory Manager – 2016-17 (Bajaj)

CORE COMPETENCIES

  • Strategic planning and business development
  • Go-to-market (GTM) strategy and product launches
  • Distribution and channel management
  • Retail sales and revenue generation
  • Market and competitor analysis
  • Key account and relationship management
  • Team leadership and capability building
  • Budgeting, forecasting, and profitability optimization

Timeline

Manager – Strategy & Business Development (Appliances BU)

Hamilton Housewares Pvt. Ltd. (Milton)
11.2024 - Current

Sr. Area Sales Manager

BSH Household Appliances Manufacturing Pvt. Ltd. (Bosch Siemens)
07.2020 - 10.2024

Area Sales Manager

Atomberg Technologies Pvt. Ltd.
08.2018 - 07.2020

Sr. Sales Officer

Preethi Kitchen Appliances Pvt. Ltd. (Philips Subsidiary)
08.2017 - 08.2018

Territory Head

Bajaj Electricals Ltd.
04.2015 - 08.2017

MBA - Marketing

NLDSMR

B.Sc. - Information Technology

Mumbai University

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