Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Shubhangi Zanan

Summary

Data science and analytics professional with 6+ years of experience in life sciences, focusing on market access and data modeling. Proficient in analyzing claims and coverage data to evaluate market share impacts and product performance. Expertise in developing Power BI dashboards and collaborating with AI/ML teams to derive strategic insights for global markets.

Overview

7
7
years of professional experience

Work History

Data Science Manager – Market Access

Merck/MSD
08.2023 - Current
  • Lead end-to-end analytics to evaluate how payer coverage, reimbursement, and access dynamics influence product performance, patient access, and competitive positioning.
  • Translate complex healthcare datasets into strategic insights to guide cross-functional decision-making across HEOR, commercial, policy, and medical affairs teams.
  • Design and manage executive-level dashboards to monitor access trends, brand KPIs, and competitive intelligence at scale.
  • Manage data governance, automate processes, and integrate systems across global data platforms to ensure analytics workflows maintain reliability and scalability.
  • Partner closely with global and regional stakeholders to align market access insights with broader business strategy.

Sr Associate

Eversana
03.2022 - 08.2023
  • Led a team of 3 analysts to design and implement incentive compensation plans using Tableau for reporting and automated QA/QC, achieving 80-90% faster insights and eliminating errors.
  • Conducted quarterly plan reviews to enhance fairness and increase healthcare professional penetration.
  • Performed comprehensive patient analytics to segment key groups and reduce therapy discontinuation rates.
  • Developed data-driven strategies to improve patient adherence and drive revenue growth.

Data Scientist

Customerinsights.ai
11.2019 - 03.2022
  • HCP Targeting & Segmentation : Proficient in generating insights from physician profiles and automating tools for field rep validation of new targets.
  • Omnichannel Engagement : Skilled in implementing multi-channel strategies to track promotional activities and empower clients with data-driven insights for drug promotion.
  • Experienced in IC for managed markets and sales teams, with background in designing and implementing end to end robust operations.

Business Analyst

Kotak Mahindra Bank
06.2018 - 11.2019
  • Identification of propensity customers to activate on digital banking using techniques of logistic regression and decision tree.
  • Segmentation of customers based on their digital product usage, demographics and identification of best segments for campaigns.

Education

Executive Programme in General Management (EPGM) -

Indian Institute of Management Calcutta

Master of Science - Statistics

Savitribai Phule Pune University
Pune, India

Bachelor of Science - Statistics

Ferguson College
Pune, India

Skills

  • SQL, Power BI, Tableau, Dataiku, Databricks, Excel, Python (basic), ERP integration, KPI dashboarding, data governance, automation (QA/QC), executive reporting
  • HCP and patient analytics
  • Market access and payer strategy
  • Salesforce effectiveness

Accomplishments

  • State Eligibility Test (SET) : Qualified in Mathematics & Statistics.
  • Awarded the INSPIRE Fellowship for 5 years , a prestigious scholarship under the Innovation in Science Pursuit for Inspired Research (INSPIRE) program by the Department of Science & Technology, Govt of India.

Timeline

Data Science Manager – Market Access

Merck/MSD
08.2023 - Current

Sr Associate

Eversana
03.2022 - 08.2023

Data Scientist

Customerinsights.ai
11.2019 - 03.2022

Business Analyst

Kotak Mahindra Bank
06.2018 - 11.2019

Executive Programme in General Management (EPGM) -

Indian Institute of Management Calcutta

Master of Science - Statistics

Savitribai Phule Pune University

Bachelor of Science - Statistics

Ferguson College
Shubhangi Zanan