Summary
Overview
Work History
Education
Skills
Timeline
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SIDDHARTH SINGH

SIDDHARTH SINGH

Noida

Summary

I'm a dedicated Marketing Professional with over 5 years of experience in various companies like Redcliffe Diagnostics, Liberty Shoes, and VideoconD2h. I'm proactive, enthusiastic, and passionate about driving business growth and building good relationships. My job involved managing marketing activities, like overseeing 640 collection centers and 35 labs at Pan India, which helped me improve my skills in marketing strategy and business development. I'm committed to doing great work and have a history of success, ready to help any team or company reach its marketing goals.

Overview

7
7
years of professional experience

Work History

Assistant Marketing Manager

Redcliffe Diagnostics
Noida
03.2024 - Current
  • Help to develop creative briefs and guide creative direction to meet the objectives of our Collection Center Partners.
  • Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels.
  • Manage content and updates for customer and internal key points, and establish budget guidelines.
  • Provide Support to sales and Channel Teams by providing Promotional Marketing Material & participate in events and Health Camps
  • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads through Different Schemes.
  • Managed relationships with vendors to ensure availability of materials for marketing initiatives
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly.
  • Develop and manage the marketing budget, ensuring ROI and other financial targets are met.
  • Trade Marketing in which Planning and execution of Health Camps every Week.
  • Supervised creation of marketing materials and collateral.
  • Collaborated with other departments to coordinate strategic marketing activities.

Marketing Executive

Liberty Shoes
Gurgaon
02.2021 - 03.2024
  • In-charge of handling the visual merchandising (VM) requirements for all stores pan India
  • Design coordination & referencing for the VM of new season launch
  • Coordination with agency for celebrity on-boarding, TVC radio & print ads
  • VM Training for sales staff across all stores
  • Vendor management for print media & VM related collaterals
  • Managing editorial shoots & product shoots
  • Reporting & presenting creative ideas for various offline channels to key stakeholders
  • Budgeting, negotiating & cost management for all offline marketing channels.

Circle Lead Marketing

Dish TV India
Mumbai
10.2017 - 01.2019
  • Handling & executing all offline-related branding collaterals
  • Strategic planning & execution for CSR activities
  • Coordination with distributors for various branding requirements
  • Budget allocation & cost management for various POS activities
  • Vendor management for offline branding requirements.

Education

Masters Of Business Administration (Marketing) -

Department Of Management Studies
Bhimtal, Nanitaal
06-2017

Bachelors Of Business Management -

Department of Management Studies
Bhimtal, Nanital
05-2015

Skills

  • Brand Management
  • Retail Management
  • Offline Marketing
  • Visual Merchandising
  • Seasonal Product & Model Shoot
  • Budget Management
  • Vendor Management
  • Competitors Analysis
  • Marketing campaigns
  • Team Collaboration

Timeline

Assistant Marketing Manager

Redcliffe Diagnostics
03.2024 - Current

Marketing Executive

Liberty Shoes
02.2021 - 03.2024

Circle Lead Marketing

Dish TV India
10.2017 - 01.2019

Masters Of Business Administration (Marketing) -

Department Of Management Studies

Bachelors Of Business Management -

Department of Management Studies

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SIDDHARTH SINGH