Siddhesh Sangar

• Managed Rallis crop protection portfolio in secondary crops (Potato, Cumin, Tomato, Pulses), achieving targeted market penetration and driving demand generation.
• Planned and executed BTL marketing initiatives, enhancing brand awareness and refining product positioning in competitive markets.
• Managed N-1 and N-2 product pipeline, collaborating with R&D, regulatory, and sales teams to identify and develop next-generation crop protection products.
• Assisted in new product launches across the crop protection portfolio by coordinating field trials, sales training, marketing collateral, and launch campaigns.
• Benchmarked products to assess efficacy, pricing, and market positioning of crop protection products, informing strategic decisions.
• Analysis of Market inventory and Sales velocity to support demand planning.

• Delivered sales and collections targets for agrochemical portfolio including fungicides, insecticides and herbicides.
• Consistently exceeded territory sales targets.
• Achieved highest sales for Ayaan fungicide in Maharashtra (FY-23).
• Awarded Kohinoor Award for 4 years (FY21, FY23, FY24, FY25).
• Implemented new product introduction programs with field demonstrations and farmer meetings to enhance product awareness and adoption.

Conducted product performance trials and farmer validation programs.

• Provided market intelligence on pest incidence, crop conditions, competitor products, and pricing trends to inform strategic decision-making.
• Expanded distribution network and retail reach to increase market penetration and accessibility for customers.
• Key Achievements

• Evaluated and conducted campaign activities to promote paddy seed segment in Chhattisgarh.
• Developed new product variety Arize-AZ 8433 DT to enhance seed offerings.
• Completed day-to-day duties accurately and efficiently.
• Contributed innovative ideas and solutions to enhance team performance and outcomes.
• Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.