Simerdeep Kaur
New Delhi
Summary
Dynamic retail leader with expertise in driving operational excellence and retail performance. Skilled in manpower strategy, operational governance, and customer relationship management. Proven track record in driving performance and optimizing processes to enhance productivity and sales.
Overview
18
18
years of professional experience
Work History
National Head- Retail Services
Arvind Fashions Ltd
Gurgaon
08.2024 - Current
- Lead retail excellence at a national level by implementing scalable SOP frameworks and strengthening operational governance across the retail network.
- Handle yearly Business Plan (BP) planning with brand teams and drive monthly OP target setting with Channel Heads to align business goals and store performance.
- Drive month-on-month operational planning to enhance productivity, sales performance, and cost efficiency across the retail network.
- Oversee manpower strategy, hiring, and lead campus recruitment drives and campus hiring programs to build a strong talent pipeline.
- Implement training frameworks and performance-linked incentive structures to drive team productivity and business growth.
Campus Hiring Lead
Arvind Fashions Ltd
Gurgaon
10.2023 - 07.2024
- Executed campus hiring strategy aligned with long-term talent goals.
- Partnered with top universities, colleges, and professional institutes for recruitment efforts.
- Cultivated relationships with placement cells, faculty, and academic leaders at target institutions.
- Led comprehensive campus recruitment cycle including pre-placement talks, screening assessments, and final selection.
- Coordinated with business and HR leaders to ensure efficient hiring processes.
- Designed and managed graduate trainee programs focusing on onboarding and early career development.
Senior Manager- HR
PVH Arvind Fashions Ltd
Gurgaon
07.2021 - 09.2023
- Partner with business leadership to align HR strategies with organizational objectives and growth plans.
- Provide guidance on workforce planning, organizational structure, and talent management.
- Lead end-to-end recruitment strategy including lateral hiring, leadership hiring, and campus recruitment.
- Develop manpower planning frameworks to ensure optimal workforce utilization and cost efficiency.
- Lead initiatives to enhance employee engagement, retention, and workplace culture.
- Oversee HR policies, processes, and compliance with labor laws and regulatory requirements.
- Support compensation planning, incentive frameworks, and benefits management aligned with business performance.
- Utilize HR data and analytics to support leadership decision-making and improve workforce productivity.
Area Manager- Tommy Hilfiger & Calvin Klein
PVH Arvind Fashions Ltd
Gurgaon
09.2015 - 07.2021
- Achieved territory sales targets and increased revenue for both brands across retail channels.
- Analyzed market trends and customer demand to uncover growth opportunities.
- Oversaw operational performance of brand stores to maintain high customer service standards.
- Monitored key store KPIs, including conversion rates, average bill value, and inventory turnover.
- Ensured adherence to global brand standards in visual merchandising and store presentation.
- Coordinated with brand teams on seasonal launches, promotions, and marketing initiatives.
- Managed inventory planning and replenishment to guarantee product availability and reduce stock-outs.
- Led and mentored store teams to enhance performance and achieve sales goals.
Store Manager
PVH Arvind Fashions Ltd
Chandigarh
06.2008 - 08.2015
- Drove store sales, achieving monthly and annual revenue targets.
- Monitored key performance indicators, including conversion rate, average bill value, and footfall productivity.
- Ensured exceptional customer service to uphold premium brand experience associated with Tommy Hilfiger.
- Built strong customer relationships, enhancing satisfaction and loyalty levels.
- Oversaw day-to-day store operations, including opening/closing procedures and inventory management.
- Ensured compliance with company policies and retail standards to maintain operational integrity.
- Implemented global visual merchandising guidelines for consistent brand presentation.
- Managed stock levels and conducted regular inventory checks to prevent stock-outs.
Education
Bachelor of Science - Fashion Design
INIFD
Ludhiana06-2008
Skills
- Manpower strategy
- Operational governance
- Sales optimization
- Inventory management
- Sales forecasting
- Leadership development
- Workforce planning
- Customer relationship management
Accomplishments
Highest Achievement CRM Store Award 2011
Timeline
National Head- Retail Services
Arvind Fashions Ltd
08.2024 - Current
Campus Hiring Lead
Arvind Fashions Ltd
10.2023 - 07.2024
Senior Manager- HR
PVH Arvind Fashions Ltd
07.2021 - 09.2023
Area Manager- Tommy Hilfiger & Calvin Klein
PVH Arvind Fashions Ltd
09.2015 - 07.2021
Store Manager
PVH Arvind Fashions Ltd
06.2008 - 08.2015
Bachelor of Science - Fashion Design
INIFD