Business Analyst
Unacademy
06.2023 - Current
- Achieved a remarkable 20% month-on-month sales growth through close collaboration with the Inside Sales Team (IST), prioritizing leads based on cohorts, and meticulously measuring lead quality to align with sales objectives.
- Collaborated closely with the Customer Lifecycle Management (CLM) team to strategize and implement optimized CLM campaigns, resulting in consistent increases in ROI and conversion rates month over month.
- Managed critical data and conducted growth analyses to identify and prioritize leads, enhancing sales team performance and aligning with strategic objectives.
- Played a pivotal role in driving data-driven decisions and enhancing offline business performance by overseeing data governance, identifying growth opportunities, and offering revenue insights.
- Generated standard and custom reports to provide insights into business performance
