Soham Ghosh
Summary
I strategize and execute. A results-driven technology management professional with over 6 years of experience in corporate strategy, business and product planning, and strategic initiatives. I have a proven track record in driving business growth and profitability, operational efficiency, and cross-functional initiatives. I'm skilled in analyzing market trends, interpreting financial data, product development and pricing, mergers and acquisitions, and scaling up 0 to 1 initiatives across regions.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Senior Manager - CEO's Office
MoEngage India Pvt. Ltd
04.2021 - Current
- Developed and executed the Annual Operating Plan (AOP), regional plans, and organizational-level OKRs, achieving key performance indicators and driving business growth.
- Spearheaded and executed the end-to-end GTM motion (0 to 1) for the new product(s) of the organization across all geographies, resulting in acquiring over 100 customers and now adding a healthy run rate of approximately $10 million from them.
- Designed and implemented the revised pricing model and packaging of the core product and new add-ons.
- Primary owner of pricing and packaging of any new product development.
- Collaborated in establishing the farming teams across regions and improved the overall upsell/cross-sell motion, resulting in a net addition of approximately $25 million ARR.
- Strategized and launched the regional sales plays with the GTM teams, unlocking additional business growth and opportunities.
- Designed and implemented metrics frameworks that enabled data-driven decision-making and alignment with KPIs, including a comprehensive metrics framework for business and tech teams.
- Formulated and orchestrated the Partnerships program & the playbook for the CPaaS offerings & new products across regions
- Built and maintained strong relationships with stakeholders at all levels of the organization, effectively communicating and aligning on strategic objectives, and ensuring successful execution of the plans.
- Assisted the CEO in quarterly and annual planning, and maintaining strong investor relations.
Assistant Manager - CEO's Office
Netcore Cloud Pvt. Ltd
05.2019 - 03.2021
- Streamlined the CEO's job and managed the majority of his execution-related tasks.
- Contributed heavily to strategic business planning for FY21, and led the planning for FY22.
- Owned up to the 'Build-Partner-Acquire' model for the company's expansion.
- Completed two strategic acquisitions (right from identification to deal closure) alongside other partnerships.
- Evaluated a large number of product offerings, and completed strategic investments in B2B SaaS startups.
- Implemented the OKR framework to track the key initiatives of the company.
- Managed investor relations along with the CEO.
- Collaborated in designing the Information Memorandum of the organization during the fundraising process.
- Designed and implemented metrics frameworks that enabled data-driven decision-making and alignment with KPIs, including a comprehensive metrics framework for business and tech teams.
- Assisted the CEO with the product and business strategy through extensive and optimized research and analysis.
- Spearheaded the company's PR communications and assisted the Marketing Team on all major campaigns and content creation.
Education
MBA - Marketing -
NMIMS
Mumbai01.2019
BTech - Electronics & Telecommunication
NMIMS
Mumbai01.2019
Higher Secondary -
DAV Public School
Panvel01.2014
Secondary -
DAV Public School
Panvel01.2012
Skills
- SaaS
- Business Strategy
- Product Strategy
- Strategic Planning and Execution
- Mergers & Acquisitions
- Pricing and packaging
- Program Management
- Product Marketing and Content
- Ideating 0 to 1 initiatives
- Research and analysis
- Product Understanding
- Stakeholder management
Certification
Search Engine Optimization, IIDE, 2018
Awards
- Bright Star of the Year, Netcore, 2019
- Go Getter Award, Netcore, 2020
- Rockstar Award, MoEngage, 2023
Other Honors
State-Level Player in Cricket, Baseball & Handball
Timeline
Senior Manager - CEO's Office
MoEngage India Pvt. Ltd
04.2021 - Current
Assistant Manager - CEO's Office
Netcore Cloud Pvt. Ltd
05.2019 - 03.2021
MBA - Marketing -
NMIMS
BTech - Electronics & Telecommunication
NMIMS
Higher Secondary -
DAV Public School
Secondary -
DAV Public School
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