Summary
Overview
Work History
Education
Skills
References
Hobbies and Interests
Timeline
Generic

SOMA SINGHA ROY

Kolkata

Summary

Results-driven Sales and Marketing professional with over 9 years of experience in the education sector, specializing in student admissions, strategic marketing, and team leadership. Proven track record of exceeding targets, leading high-performing teams, and driving organizational growth through innovative outreach and relationship-building strategies. Entrepreneurial mindset with a passion for education, communication, and operational excellence.

Overview

10
10
years of professional experience

Work History

Senior Manager – Admissions

Adamas University
Kolkata
03.2022 - Current
  • Lead and manage admissions operations across main campus and regional offices (Durgapur & Jamshedpur)
  • Achieved 100% annual admission targets for 3 consecutive years, enrolling over 1,400 students in 2024
  • Awarded “Achiever of the Year – 2024” for outstanding performance
  • Developed and executed marketing strategies to boost student outreach and engagement
  • Represented the university at education fairs, seminars, and webinars
  • Managed international admissions, especially from Bangladesh, through agent and consultant networks
  • Strengthened institutional ties with schools and colleges to increase referral pipelines

Founder & Director

Roy’s Academy (Pre-School)
Kolkata
01.2020 - 01.2022
  • Founded and operated a pre-school focused on early childhood development
  • Handled all aspects including curriculum design, marketing, administration, and staffing
  • Built strong community recognition through strategic local marketing and parent engagement

Marketing Executive

Rice Group (Adamas University)
Kolkata
12.2015 - 12.2019
  • Led promotional activities to enhance visibility of educational programs
  • Conducted roadshows, student connect programs, and campus admission events
  • Supported market research and competitor analysis for enrollment strategy
  • Coordinated with the admissions team to streamline the student journey from inquiry to enrollment

Education

MBA - Marketing

Symbiosis University
Pune
01.2025

B.Sc -

Calcutta University
01.2009

12th - Science

WBBHSE
01.2006

10th -

WBBSE
01.2004

Skills

  • Sales & Marketing: Sales strategies, brand promotion, lead conversion, CRM
  • Leadership & Team Management: Project oversight, goal setting, staff supervision
  • Communication: Public speaking, presentations, interpersonal skills
  • Strategy & Problem Solving: Market research, critical thinking, data analysis
  • Adaptability: Fast learner, technology-savvy, effective under pressure
  • MS Office Suite (Word, Excel, PowerPoint)
  • Internet Applications & Online Research
  • Familiar with CRM tools and social media marketing platforms

References

Available upon request

Hobbies and Interests

Reading business and marketing books, Traveling and exploring new cultures, Community engagement and educational volunteering

Timeline

Senior Manager – Admissions

Adamas University
03.2022 - Current

Founder & Director

Roy’s Academy (Pre-School)
01.2020 - 01.2022

Marketing Executive

Rice Group (Adamas University)
12.2015 - 12.2019

MBA - Marketing

Symbiosis University

B.Sc -

Calcutta University

12th - Science

WBBHSE

10th -

WBBSE

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