Sonali Rani
Business Analyst
Bangalore
Summary
A result-oriented and data-driven analyst with a comprehensive background in conducting the primary and secondary research. Capable of evaluating marketing and competitor environment. Exceptional strategist with exceptional communication skills. Determined to achieve maximum business growth and meet all objectives and goals.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
1
1
Language
Work History
Analyst
Draup
01.2022 - Current
- CGPA: 7.53/10
- Built complex research models to support the development of in-built reports across the Draup's sales and enterprise offering
- Handle team of 8 members which included 4 Market Research Executives and 4 interns
- Work closely with cross-functional project teams to conduct primary as well as secondary research to derive insights for the client
- Provide on-job, as well as off-job training to QC, leads along with the interns assigned and verified their work
- Analyze trends throughout various verticals, markets, technologies, and talent to provide strategic recommendations
- Responsible for overall quality of reports and deliverables and created guidelines to streamline the overall process
- Worked on crucial target driven project deliverables
- Conduct secondary research by using LinkedIn, Bloomberg, Google, Company careers page, and other social media outlets
- Conduct HTML coding for data upload on the platform
- Work closely with Sales as well as Talent team with Draup
- Built complex research models to support the development of in-built reports across the Draup's sales and enterprise offering
- Handle team of 5 members which included 2 Market Research Executives and interns
- Provide on-job, as well as off-job training to QC, leads along with the interns assigned and verified their work
- Analyze trends throughout various verticals, markets, technologies, and talent to provide strategic recommendations
- Responsible for overall quality of reports and deliverables and created guidelines to streamline the overall process
- Worked on a project for telecom, healthcare, automotive, education, real estate, government, and chemical companies
- Conduct secondary research by using LinkedIn, Bloomberg, Google, Company careers page, and other social media outlets
- Researched the assigned project of various avenues which included gaming, auto tech, social platform, and music tech
- Developed digital footprints for startups companies, analyze their business models, revenue models, and distribution models
- Researched over 2500+ companies
Associate Analyst
Draup
08.2020 - 12.2021
- Communicated findings and insights to senior management to establish best practices and guide analysis into action and results.
- Identified operational efficiency opportunities to support long-term growth plans.
- Analyzed data sets using [Software] and other quantitative and statistical modeling technologies and tools to effectively meet company analysis and reporting requirements.
- Designed, built and analyzed data and data infrastructure to support business initiatives.
Market Research Analyst
Tracxn Technology Pvt Ltd
Bangalore
04.2019 - 01.2020
- Created and presented real-time reports on current market conditions to upper management.
- Analyzed survey data and generated insights by importing data sheets from survey projects into survey analysis software.
- Forecasted and tracked marketing and sales trends by thoroughly analyzing collected data.
- Utilized different tools to analyze marketing and financial trends and suggested measures to reduce costs and improve business processes.
Market Research Executive
06.2018 - 02.2019
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Managed campaigns for various clients that consistently exceeded sales goals.
- Created customized marketing materials to increase product awareness.
- Tracked key metrics and developed spreadsheets and data models.
Business Analyst
Evalueserve
Banglore
06.2022 - Current
Education
B.E - Information Technology
Priyadarshani College of Engineering
The Priyadarshini College of Engineering
08.2013 - 05.2017
Skills
Market Researchundefined
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Judge a man by his questions rather than his answers.
Voltaire
Timeline
Business Analyst
Evalueserve
06.2022 - Current
Analyst
Draup
01.2022 - Current
Associate Analyst
Draup
08.2020 - 12.2021
Market Research Analyst
Tracxn Technology Pvt Ltd
04.2019 - 01.2020
Market Research Executive
06.2018 - 02.2019
B.E - Information Technology
Priyadarshani College of Engineering
The Priyadarshini College of Engineering
08.2013 - 05.2017
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