Sonia Purang

· Market assessment, including estimating and forecasting market sizes, understanding and forecasting future market trends, and market share for competitor analysis for global, regional, and country level markets.

· Perform extensive primary and secondary research methods and processes for data procurement and verification, further develop methods for data collection through questionnaires, surveys, polls, etc.

· Present research findings in the form of reports, presentations, comprising graphs, charts, and other visual methods, provide analysis and recommendations based on research outcomes.

· Client servicing, both pre- and post-sale in the form of requirement understanding, generating scope, developing methodology, presenting research outcomes, etc.

· Analyzing the present state of the market and identifying major relevant trends that will impact its future market position.

· Efficient scrutiny and assessment of market dynamics (trends, drivers, challenges, and opportunities).

· Providing market frameworks such as competition assessment models such as SWOT/Porter’s.

· Experience in efficiently understanding client and project requirements.

· Training, monitoring, mentoring, and managing subordinate clusters.

· Company profiling, collaterals, RDOs, and market assessments.

· Online research surveys, quantitative, and qualitative.

· Conducting secondary research for preparing reports.

· Analyzing the present state of the market and identifying key factors which will impact its further outlook.

· Studying market dynamics.

· Providing market framework such as SWOT/PESTEL.

· Understanding client requirement and prepare reports accordingly.

· Publishing market research studies on industry verticals with a team of senior research analysts and junior research analysts.

· Estimating market size, forecasting, and writing high level analysis.

· Executing consulting assignments.

· Researching and finalizing report topics for syndicated research studies.

· Writing articles and proposals.

· Assuming responsibility for the end report in terms of quality and deadlines.

· Proactively commenting on market dynamics by networking with key industry participants and thought leaders globally.

· Assisting the marketing staff in research tasks, and helping with information management.

· Compiling and analyzing statistical data.

· Performing valid market research by making online surveys.

· Identifying market trends and conducting secondary research.

· Drafting reports and documents.

· Completing all other tasks as assigned.