Sourav Chatterjee
Marketing & Brand Solution
Mumbai
The way to get started is to quit talking and begin doing.
Walt Disney
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
14
14
years of professional experience
3
3
Languages
Work History
Marketing & Brand Solution- Head
ABP Pvt Ltd
06.2023 - Current
- Identified new business opportunities through proactive market analysis and engagement with potential clients.
- Drove revenue growth by identifying upsell opportunities within existing accounts.
- Managed multiple projects simultaneously, ensuring timely completion and high-quality outcomes.
- Collaborated with cross-functional teams for better service delivery and client experience.
- Enhanced client satisfaction by effectively managing service delivery and promptly addressing concerns.
- Implemented strategic initiatives to optimize service offerings, increasing overall value for clients.
Digital Marketing Manager
Emami Agrotech Pvt Ltd
04.2023 - 06.2023
- Boosted brand awareness through the creation of engaging social media campaigns.
- Collaborated with cross-functional teams on integrated marketing initiatives, resulting in increased online presence.
- Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
- Increased brand awareness by developing and implementing effective social media strategies.
Group Account Manger
Digital Refresh Networks (P) Ltd
01.2015 - 02.2022
- Collaborated with cross-functional teams to develop integrated marketing campaigns that effectively leveraged paid, owned, and earned media channels.
- Worked closely with creative teams to ensure the development of compelling content that resonated with target audiences and aligned with clients'' branding guidelines.
- Built strong relationships with key stakeholders within client organizations, fostering trust and collaboration throughout the account management process.
- Increased client satisfaction by implementing innovative digital marketing strategies tailored to their unique needs.
- Developed comprehensive marketing campaigns for clients, resulting in increased brand visibility and customer engagement.
Assistant Manager- Marketing
Utkarsh India Limited
02.2013 - 01.2015
- Responsible to handle all marketing collaterals
- Dealing with Online B2B Aggregators-India Mart, Mjunction etc
- Coordinated with vendors to ensure timely delivery of products and resolve any supply chain issues.
- Collaborated with the management team to develop strategic plans for business growth and improvement.
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
Marketing & Sales Executive Officer
Oriel Software Pvt Limited
05.2010 - 08.2011
- Pre-sales activity like software demo preparation for sales team
- Maintain relationship with the user.
- Developed key partnerships, resulting in increased lead generation and cross-selling opportunities.
- Participated in industry trade shows, representing the company professionally and generating valuable leads for future business growth.
Education
MBA - Marketing
09.2010
Skills
Content Marketing Strategyundefined
Accomplishments
- 150% Growth in existing business from the last year
- Account Development of Rs 3.5 CR from west,south and east India
- Set up Kolkata office to manage marquee clients based out of Kolkata
Brands
- ABP
- Cadbury
- Narayana Health
- Emami Agro
- President Butter
- Coffee Beans & Tea Teaf
- Vivel(ITC)
- Haldiram
- Sesa Hair Care
- Mp Birla
- Greenply
Awards
- Mobbys, 2018 - 2019
- World Brand Congress
- Foxgloves Awards, 2018 - 2019
- Afaqs
Timeline
Marketing & Brand Solution- Head - ABP Pvt Ltd
06.2023 - Current
Digital Marketing Manager - Emami Agrotech Pvt Ltd
04.2023 - 06.2023
Group Account Manger - Digital Refresh Networks (P) Ltd
01.2015 - 02.2022
Assistant Manager- Marketing - Utkarsh India Limited
02.2013 - 01.2015
Marketing & Sales Executive Officer - Oriel Software Pvt Limited
05.2010 - 08.2011
Punjab Technical University - MBA, Marketing
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