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Sreeja
Senior Business Analyst - Analytics
Bengaluru
Summary
Project management-centered business analyst with 3+ years of experience interpreting and analyzing the data in-order to drive successful business solutions in eCommerce. Proficient knowledge in statistics, mathematics, and analytics. Excellence understanding of business operations and analytics tools for effective analyses of data.
Overview
6
6
years of professional experience
1
1
year of post-secondary education
3
3
Certificates
Work History
Senior Business Analyst
TeamleaseDigital - Google LLC ( TVC )
Bangalore
08.2022 - Current
- Played vital role on recognizing the gap in the reporting systems of Google-PlayStore Merch Operations.
- Identified the root data source of Merch Operations and developed a centralized automated operational reports and metrics using GSQL with the help of GCP services and systems.
- The multitude reports and metrics has helped the operational stakeholders to gauge individual vendors productivity ,performance and set targets.
Associate Business Analyst - Analytics
Flipkart Internet Pvt Ltd
Bangalore
05.2021 - 06.2022
- Support End-to-End analysis of Recommendation and Storefront Shopping Experience by performing data collection, manipulation and publishing of Weekly/Daily Insights using Adobe analytics and SQL. Proactively detect anomalies and do detailed RCA to help Product Team take decisions
- Perform Pre-Post AB detailed analysis on live and completed AB experiments by comparing funnel delta, success metrics and baseline shifts of test and control to provide affirmation on post AB experiment launch by using adobe analytics and SQL.
- Optimize tracking tools with minimal computing time, by elevating metrics instrumentation and by automating tools to improve TAT and reduce RCA.
- Build predictive models for user centric and visitor centric data.
Data Analyst
RK Group ( E-Commerce )
Bangalore
06.2020 - 04.2021
- Provide data reporting functions to business and technical community using SQL querying to enable team to gain insights into various part of business.
- Performed market analysis efficiently and achieved increasing sales by 24%, reduced procurement and advertising cost by 21% and recommended replenishment plan based on recursive sales pattern and demand.
- Managed planning and development of design and procedures for metric reports Analyze/maintain/update daily/weekly/monthly metrics on internal system and reporting tools.
- Synthesized business intelligence data to produce reports and polished presentations by highlighting findings and recommending changes.
- Collate and produce metrics dashboard for business leaders
Vendor Manager
Swiggy
Bangalore
09.2017 - 05.2020
- Managed vendor performance to maximize profitability and achieve financial objectives. Decreased delivery expenses by 30% by introducing Cloud Kitchen Model and 32% increase in AOV by expanding vendor operations PAN India
- Collaborate with regional and city heads, identify problems, objectives, and goals. Use elicit technique, data driven analysis and visualization to validate insights, gaps, impacts, and derive optimal strategic plan.
- Assessed areas of Vendor service concern and developed improvement plans.
Education
MBA - DATA SCIENCE AND ANALYTICS
Jain ( Deem To Be University )
Bangalore 08.2022 - Current
Skills
Business Intelligence
MySQL
Statistics
MS Excel
Adobe analytics
Python
Power BI
SQL and databases
Certification
[Full Stack Data Science ], [GeekLurn] - [8 Months]
Interests
Read Business and data related Articles: Analytics Vidhya, Harvard Business Review, and Economic Times Market and Industrial News
Timeline
Senior Business Analyst
TeamleaseDigital - Google LLC ( TVC )
08.2022 - Current
MBA - DATA SCIENCE AND ANALYTICS
Jain ( Deem To Be University )
08.2022 - Current
Associate Business Analyst - Analytics
Flipkart Internet Pvt Ltd
05.2021 - 06.2022
[Full Stack Data Science ], [GeekLurn] - [8 Months]
11-2020
Power BI Desktop for business Intelligence], [Maven Analytics]
11-2020
[Business Intelligence and Data Analysis], [365 Careers] - [6 Months]
07-2020
Data Analyst
RK Group ( E-Commerce )
06.2020 - 04.2021
Vendor Manager
Swiggy
09.2017 - 05.2020